Yappli Inc., which provides the app platform “Yappli”, will begin offering a new solution called “Yappli Link” on May 28, 2026. This solution utilizes NFC (Near Field Communication) technology to instantly launch and display specific app screens simply by holding a smartphone over an NFC-equipped POP display in a store.
Background of the launch: To eliminate time lost at the checkout counter and realize a pleasant face-to-face customer service experience.
Up until now, Yappli has been helping businesses strengthen their connection with customers through its app. However, at the checkout counter, a crucial customer touchpoint for stores, small stresses such as “the time it takes to find and launch the app” or “difficulty focusing when scanning QR codes” were hindering smooth customer service.
The few seconds of waiting in front of the checkout counter not only creates a psychological burden for the user, but also adds to the operational load for store staff, ultimately hindering a better customer experience.
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The “Yappli Link” service, which we are launching today, solves these problems by seamlessly connecting digital and physical touchpoints. It aims to create a comfortable shopping experience for users and an environment where store staff can focus on providing service with a smile, thereby fundamentally improving the quality of the customer experience (CX) in stores.
Yappli Inc., with the mission of “Making digital easy and enriching society,” provides a digital experience platform that connects the experiences of companies with their customers and employees, thereby enhancing value. They offer the no-code app development platform “Yappli,” the next-generation web building platform “Yappli WebX,” the LINE mini-app development platform “Yappli MiniApp,” and the mobile ordering platform “Yappli MobileOrder,” all of which have been adopted by over 1,100 companies.
SOURCE: PRTimes


