Foonz Inc., which provides the omni-channel communication platform “Sokucom,” has disclosed a successful case study of JCOM Inc., which offers a wide range of services including cable television and the Internet, in improving sales efficiency and automating customer support by using “Sokucom.”
JCOM introduced Sokucom in order to improve operational efficiency with limited resources and enhance customer experience.
As a result, the previously manual process of dealing with incomplete contract documents and following up with customers who were unable to make the initial withdrawal was automated, successfully reducing the amount of work required other than acquisition. In addition, a system was introduced to respond to inquiries via the web with an auto-call system, which significantly improved the same-day contact rate compared to the previous year, achieving significant sales results.
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Background
JCOM needed to strategically utilize its limited human resources to improve the efficiency of its sales activities. In particular, many tasks were dependent on physical (human) support, and much time was spent on “tasks other than acquisition” when following up with customers. This resulted in a pile-up of responses that were not directly linked to sales results, making it difficult to increase productivity, and the company was looking for a system to maximize sales results. Against this backdrop, the company decided to introduce “Sokucom” with the aim of improving sales efficiency and providing consistent support from sales promotion to customer support.
SOURCE: PRTimes
