Altius Link Unveils AI Service for Customer Voice Analysis

Altius Link Co., Ltd. will begin offering a new service, “Altius ONE Data Platform VOX”, on September 2, 2025, which collects and analyzes the full text of “all voices” scattered across customer touchpoints.

This service comprehensively collects and analyzes all customer feedback in its original form, including contact center response data, e-commerce site reviews, social media posts, and survey responses, and extracts customer insights by deeply reading the context of customer sentiment, requests, dissatisfaction, etc. By visualizing the background of customer feedback that traditional VOC analysis was unable to capture, it provides the information necessary for planning marketing initiatives and improving services in real time, dramatically improving the quality and speed of corporate decision-making.

“Altius ONE Data Platform VOX” is a data marketing platform service that automatically collects text data obtained from a company’s various customer touchpoints through crawling, and then uses AI to structure, analyze, and visualize the data in one stop.

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The vast amount of collected text data is built into a dedicated database for each company, and AI converts unstructured data into structured data suitable for analysis. The dashboard visualizes trends and changes by category in real time, allowing for flexible analysis and search. It can be used not only by each department but also as a company-wide database, supporting a wide range of decision-making, from quick responses on the ground to management decisions.

Unlike traditional VOC analysis, which analyzes words and parts of speech, our full-text analysis, based on original text including conversational data from phone calls, chats, emails, etc., accurately understands the context and deeply reads customer emotions and intentions. It reveals issues and needs that cannot be captured by superficial trends, and derives essential insights that directly lead to improved accuracy of measures.

SOURCE: PRTimes