Aplix Corporation, a company engaged in systems development and cloud development, is pleased to announce the launch of “BRIDGE AD”, a retail media platform that can deliver advertisements at the optimal timing in line with consumers’ daily movements.
By combining ad delivery locations provided by location partners (ad delivery location providers) with ad delivery apps provided by app partners (ad delivery app providers), this platform will realize the creation of a nationwide location-based ad delivery network that transcends the boundaries of industries and companies, and aims to achieve sales of 4 billion yen in 10 years. As a first initiative, digital ad delivery using “BRIDGE AD” will begin in the spring of 2025 in the stores of major domestic retailers operating nationwide.
SOURCE: PRTimes
