AJA Inc., a wholly owned subsidiary of CyberAgent, Inc., is pleased to announce that it has developed and introduced the AJA Video Platform, an AI screening platform available to agencies and OTT media, making it possible to deliver ads on the same day as application, in the shortest time possible.
The DSP system, which handles the ad delivery portion, and the SSP system, which conducts auctions from numerous advertising projects, need to review whether delivery standards are met at the business type and material evaluation stage. In the past, however, issues arose with the complicated workflow surrounding the evaluation and the resulting long lead time until delivery preparations were complete.
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To address these challenges, we have developed and introduced the AJA Video Platform, an AI-based review platform that uses AI to streamline interactions with advertising agencies and OTT media related to business types and reviews.
SOURCE: PRTimes
