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Oracle has introduced Fusion Agentic Applications for customer experience (CX). Oracles new Fusion Claw execution framework powers these applications. Oracles applications help sales and service teams manage business processes. Oracles AI agents work inside existing enterprise governance and approval structures.
Oracle brings together these features with Oracle Fusion Cloud Applications. Oracle provides support for business tasks, like sales territory planning, service performance monitoring, field workforce demand planning and CPQ configuration management. Oracle looks at business data model scenarios finds problems and suggests actions for people to check and approve.
For example Oracles account territory planning application evaluates sales coverage and growth opportunities. Oracles service health check identifies performance problems and suggests corrective measures. Oracles other application helps organizations forecast field service resource requirements. Manage overtime costs.
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Oracle runs these applications on Oracle Cloud Infrastructure. Oracle uses language models and enterprise data to coordinate workflows that go beyond simple task automation. Oracle extends its AI Agent Studio so that organizations and partners can build, customize and manage applications.
Oracles launch shows how business artificial intelligence is changing from helping with tasks to making real results happen. For companies the main problem will be making sure that using automation doesn’t hurt security, responsibility and the need for people to watch over things.
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