BB Communications, a Forval group company, has partnered with シャノン to strengthen sales and marketing DX support for small and medium-sized businesses.
The partnership brings Shannon’s marketing platform into BB Communications’ broader management support services. The aim is to help SMEs address a common challenge, improving sales while building digital processes that can actually be used across the business.
Demand for sales and marketing DX is growing, but many SMEs still struggle with limited expertise and difficulty putting digital tools into practice. BB Communications already supports businesses through its nationwide partner network, helping identify management issues and implement solutions as part of its ‘Corporate Doctor’ approach.
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Under the new partnership, the companies will combine Shannon’s marketing capabilities with BB Communications’ management support solutions to develop services suited to individual business needs. BB Communications will also use its partner network to expand sales DX support for SMEs nationwide.
The companies plan to go beyond simply introducing software. Their collaboration will include implementation and operational support, with the focus on helping businesses turn digital investments into measurable results.


