immedio Inc. is pleased to announce that its exhibition solution, “immedio Forms,” has been adopted by Sales Request Inc.
Sales Request initially managed trade show leads by attaching sticky notes to business cards and writing interview details by hand. However, as the scale of the exhibition expanded, the number of people to be handled and the number of leads also increased, and management issues such as input errors and information loss became apparent.
In order to maximize the results of lead acquisition, we considered measures such as novelty items and decorations to differentiate the customer experience and improve the efficiency of data management, but our top priority was “how quickly we could approach customers.”
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In this situation, we decided to introduce immedio Forms, as we believed it would be ideal to solve our issues as it allows for same-day approach, is compatible with sales support systems such as Salesforce, and has all the necessary functions while being cost-effective.
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