Chaperon Inc. will begin offering a new service, “Shaperon Materials Review AI (beta version),” in April 2025. This service is a solution that uses AI to analyze table data, graphs, images, and text to automatically review promotional materials used by pharmaceutical companies.
As regulations become stricter and promotion becomes more digital, pharmaceutical companies are facing the challenge of balancing stricter review and monitoring with the rapid dissemination of information. In particular, the increasing volume of digital content and materials, including figures, graphs, and images, requires a lot of manpower and time to review, which often becomes a bottleneck in the rapid dissemination of information.
We have supported the efficiency of monitoring and reviewing text information through services such as “Monitoring AI”. However, the following challenges remain in the review work of promotional materials.
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The system cannot correctly read figures, graphs, and tables, so visual confirmation is required.
There are many items to review, and requests are irregularly concentrated, which increases the burden on the person in charge.
The review process takes time, lengthening the promotion cycle.
To address these issues, we have developed “Shaperon Materials Review AI” that utilizes the latest AI technology. This solution helps reduce review man-hours and costs and speed up the promotion cycle.
SOURCE: PRTimes
