Martech

CTC Offers RightTouch Cloud for CX and Self-Help Sites

ITOCHU Techno-Solutions Corporation (CTC) announced that it has signed a distributorship agreement with RightTouch Inc. to provide cloud-based solutions designed to strengthen customer experience (CX). The offering aims to increase self-resolution rates and streamline operator response times by helping customers more easily access the information they need. RightTouch delivers SaaS-based solutions that analyze customer behavior on websites, optimizing information gathering and guiding users toward self-resolution. Its platform also supports seamless integration with contact centers, improving both efficiency and customer satisfaction. The solution suite includes three core products. RightSupport analyzes customer browsing behavior in real time to identify points of difficulty, such as repeated searches or page abandonment. It provides guided navigation to direct users to the right information, helping them resolve issues independently. RightConnect lets operators see customer behavior history…