日本語 
Pendo.io Japan Co., Ltd., which has the mission of “improving the world’s software experience with software” and provides a software experience management (SXM) platform that turns all software experiences into assets for decision-making and growth, and Bekind Labs LLC, which specializes in practical consulting in the field of agile development, have announced a strategic partnership aimed at improving corporate software experiences and building autonomous development systems.
In recent years, advances in generative AI and cloud services have accelerated the trend toward in-house product development and improvement. However, many companies face obstacles in organizational transformation, such as establishing an agile culture and utilizing user behavior data for continuous improvement.
Bekind Labs was founded by consultants formerly of Pivotal Labs, and by “co-creating” products with its clients, it fosters practical product management and agile development skills and helps companies establish a culture of continuous learning and growth for their teams. Meanwhile, Pendo Japan provides an environment where companies can continuously visualize and improve their user experience through its SXM platform, which integrates user behavior data, feedback, in-app guides, and more.
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Aim of collaboration: Combining data and on-site knowledge to improve companies’ in-house capabilities
Through this partnership, the two companies will support companies’ in-house development with both objective facts such as “user behavior data” and “practical skills cultivated in the field.”
Visualize the cycle of product improvement with data
By utilizing Pendo‘s SXM platform, more data-driven product improvements can be achieved based on user behavior data and feedback. Through co-creation and collaborative engagement, Bekind Labs helps development teams autonomously discover the “true issues” and build a system that allows them to continuously progress from hypothesis testing to improvement using SXM.
Support for integrating software experience and agile
Depending on the maturity of your development organization, we will jointly plan and provide training and workshops on user understanding and data utilization using Pendo.
Co-creation of community and knowledge
We will support the transformation of product development culture in Japanese companies through joint events on the theme of in-house development and the dissemination of joint case studies and use cases.
SOURCE: PRTimes
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