Sapeet, PKSHA Group, and Shinoken Group have jointly developed the real estate industry’s first “Sales AI Agent”

Sapeet Inc. has jointly developed a “Sales AI Agent” equipped with a generative AI avatar in collaboration with PKSHA Technology Inc., Extone Inc. , and Shinoken Group Co., Ltd., and is pleased to announce that it has begun offering the service to Shinoken Group customers from today, January 9th. With this introduction, we aim to provide a new customer experience through an environment where customers can freely access timely information 24 hours a day, 365 days a year.

The Shinoken Group offers land-owning clients, including company employees and civil servants, “apartment management as a means of asset building,” and arranges in-person consultations to help them understand the unique system. However, in recent years, diversifying lifestyles have created challenges, such as the time required for scheduling appointments and Q&A sessions. To address this issue, Sapeet, along with PKSHA, Extone, and the Shinoken Group, announced the launch of development in May 2025 and has been conducting proof-of-concept testing. In addition to traditional face-to-face and online consultations, this service aims to provide a new option for consultations without constraints of time or location, leading to the development of this service. This AI-generated avatar, available 24 hours a day, 365 days a year, and capable of explaining the company and products, is a first in the real estate industry.

The “Sales AI Agent” is a conversational AI avatar that combines the generative AI technology of Sapeet and PKSHA with Extone’s UI/UX design capabilities. It operates 24 hours a day on the Shinoken Group website, providing company overviews, explanations of investment products, and answers questions about real estate investment using natural speech and movements.

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Three features of this service

“Personalized dialogue” tailored to each individual 　

By combining generative AI and lip-sync (synchronization with mouth movements) technology, we have achieved natural speech and two-way communication using avatars. In addition to the convenience of being able to ask questions anytime, 24 hours a day, we can also provide individually optimized proposals based on your background (annual income, place of employment, investment experience, etc.). You can use us as your own personal partner.

Implementing “unique knowledge” based on 35 years of experience in building approximately 8,000 buildings

The AI ​​incorporates the Shinoken Group‘s business negotiation know-how accumulated over 35 years since its founding, a track record of selling approximately 8,000 buildings, and rental management knowledge based on an occupancy rate of 99.0% (*2). It also handles industry-specific expressions and linguistic variations, providing specific answers such as “risks and countermeasures,” “estimated personal funds,” and “benefits of being run by a company employee.”

Visually easy-to-understand “multimodal support” and “archive function”

Answers are not only provided as text and audio, but also related materials and explanatory videos are displayed on the screen. Answers that interest you can be registered as “favorites” so that you can review them at any time.

Through this collaboration, the AI ​​agent will resolve any questions customers may have between the time an appointment is set and the time of the actual sales meeting, and the sales representative will provide guidance on the sales meeting based on the content of that conversation, thereby realizing a new type of smooth and intensive customer service experience.

SOURCE: PRTimes