Tech Touch Co., Ltd., which develops and provides the next-generation AI-based DAP “Tech Touch” and has the No. 1 share of the domestic DAP market, has begun offering a new function called “New Floating Banner” that further accelerates the initiatives of marketing and customer success departments.
This function enables you to instantly set up notifications and navigation on production system screens without relying on development resources and with no coding, thereby improving CVR (conversion rate) and optimizing the user experience.
Many companies’ marketing and customer success departments are looking to identify customer touchpoints while using systems or websites as the “most engaging moments” and are seeking to instantly implement measures on those screens. However, due to limited development resources, it has been difficult to implement quickly or design flexible paths, and there has been an issue of being unable to balance the speed and quality of measures.
There is also an increasing need to appeal to users with a strong intent, such as “I want them to click” or “I want them to take action,” while still naturally entering their field of vision. There was a demand for “expressions that combine high visibility and the ability to call for action,” which could not be fully conveyed with conventional banners.
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Therefore, Tech Touch has utilized the knowledge gained from the no-code operation guide functions it has provided up until now to develop a new function called “New Floating Banner” that integrates notifications, navigation, and operation support into one, while enabling advanced action guidance without any coding.
SOURCE: PRTimes
