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Marketing Applications Co., Ltd. will begin offering a function that automatically generates reports from the aggregated results after the completion of a survey for “Surveroid,” a self-service marketing research tool equipped with Survey Agent AI.
Currently, this feature is only available for research conducted on Surveyroid.
This feature is only available to corporate clients who have received an individual service explanation in advance. Companies wishing to use this feature should contact us.
Since its launch in 2008, Surveroid has provided over 10,000 users with the speed of “data aggregation completed the day after distribution.”
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However, conventional self-service tools only provide GT summary tables and cross-tabulation tables, and the manual processes of “identifying numerical differences,” “interpreting numerical differences,” and “creating materials for sharing and proposals” remain a bottleneck. Even if the actual survey is shortened to a few days, if it takes time to produce the output afterward, the overall research lead time will not be sufficiently reduced.
Many users have expressed concerns such as, “Analysis and creation take too much time,” “I want to quickly grasp the key points,” and “I don’t know how to summarize from the summary tables.”
Therefore, in order to match the speed at which data is obtained with the speed at which it becomes usable, we developed this function in which AI performs analysis simultaneously with data aggregation.
Source: PRTimes
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