HubSpot Japan Co., Ltd., a company that provides a CRM-enabled customer platform, is pleased to announce that its US-based headquarters, HubSpot, Inc., has agreed to acquire Dashworks, a company that provides AI assistants.
Dashworks is a tool that connects to various business data sources such as CRM, apps, emails, documents, and meetings to summarize important information and make it easier to search for internal information. The Dashworks management team will join HubSpot’s AI product development organization and enhance the search and context collection capabilities across HubSpot’s AI feature set, Breeze. Through this acquisition, we aim to contribute to the growth of our users’ companies by combining Dashworks’ expertise in advanced search and AI inference with HubSpot’s vision of providing an AI assistant to all marketing, sales, and customer service departments.
As a first step to provide users with an easily accessible AI assistant, HubSpot has announced Breeze Copilot in 2024. With the addition of Dashworks, HubSpot will further strengthen the AI capabilities built into Breeze Copilot, Breeze Agents, and the product as a whole, by providing advanced search and reasoning capabilities, as well as integration with unstructured data sources. As this development progresses, users across organizations will be able to ask simple questions in natural language and receive assistance from an AI assistant, including:
Marketers can easily check their company’s latest brand guidelines.
When a sales rep wants to check in on a client, they can easily find information beyond what’s recorded in the CRM.
Customer service representatives can search a knowledge base (help page) for answers to specific questions.
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When users ask the AI assistant questions like those above, Breeze will leverage its ecosystem of 1,800+ app integrations to investigate business context both inside and outside of HubSpot, then provide a quick summary of its findings to the user.
SOURCE: PRTimes
