CyberBuzz And XC Partner to Support TikTok Shop Launch

Cyber ​​Buzz Inc., which operates a social media marketing business, has formed a business partnership with xC Inc., which has a track record of supporting live commerce in China and East Asia and is registered in Japan as a TikTok Shop Partner (TSP). To coincide with the launch of “TikTok Shop,” the company will begin comprehensive collaboration in providing store opening and sales support to domestic and international brands and manufacturers.

TikTok has evolved into a platform that guides users from just “watching” to “buying.” In particular, “TikTok Shop,” which allows users to complete the entire process from watching short videos to making purchases within the app, has attracted attention worldwide as an e-commerce function that is completed through short videos and live streaming, and has already achieved success in Southeast Asia, the United States, and China.

In the Japanese market, too, there is a growing possibility that it will become a new channel for companies to expand their D2C and brand e-commerce businesses, particularly as a means of reaching users from Generation Z to millennials.

Also Read: LiveL and FAW Unveil Trinity Base for TikTok Shop Support

We comprehensively cover TikTok’s advertising operations, creator initiatives, and organic posts, and have a strong track record in TikTok marketing initiatives. In addition, through our own influencer network and SNS commerce strategy support, we have provided a wide range of support to companies, from brand awareness to sales contribution.

Meanwhile, xC has been providing marketing support for over five years, mainly to Chinese short video and live streaming platforms “Douyin” and “Red Note,” and as a TikTok Shop Partner (TSP) in Japan, it has begun supporting the expansion of e-commerce sales in Japan for both Japanese and Chinese companies.

Through this business partnership, the two companies will build a system that provides comprehensive, advanced support for everything from preparing to open a TikTok Shop to sales promotion strategies, advertising operations, live streaming planning, creator recruitment, and effectiveness measurement, providing strong support for domestic companies in utilizing TikTok commerce.

SOURCE: PRTimes