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AIを活用したシーズンCX：ホリデーシーズンから新年まで、ブランドはどのように顧客の関心を維持するか

The holidays hit hard every year. Black Friday, Cyber Monday, the rush of carts, the spikes in traffic. Everyone is buying. Everyone is excited. Stores are busy. Online shops are busy. Then suddenly it is quiet. January comes and people disappear. Emails go unopened. App opens drop. The energy is gone. That is the holiday hangover. Brands feel it. Customers feel it. Everyone feels it. Most brands treat the holidays like a sales event. Big discounts. Big deals. Big numbers. That is fine for the spike. But it does not build relationships. Once the wrapping paper is gone, most brands forget the customer. These retailers fail to change their mindset and consider the true identity of these customers. Their inability to do this results in losing a chance to convert…