Mitsubishi Electric Corporation announced that it will establish Mitsubishi Electric Intelligent Manufacturing Technology (China) Group Co., Ltd. in Suzhou, China, a key region for its factory automation (FA) systems business. The new company will oversee product planning, development, manufacturing and sales, aiming to establish autonomous business operations to raise competitiveness by swiftly responding to diversifying customer needs in the fast-changing Chinese market.
Mitsubishi Electric’s FA systems business has been striving to expand its business in China by operating local manufacturing, sales and service bases to supply high-performance products that so far have been planned and developed in Japan.
In recent years, the trend to increase productivity through smart factories has been advancing rapidly in the Chinese market. As a result, industrial-customer needs for FA product functions and performance have been diversifying, and demands for timely product development and faster product supply have been increasing amid intensifying competition.
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In response, Mitsubishi Electric has decided to establish a Chinese headquarters to oversee its FA systems business with the goal of realizing operations that are more closely aligned with the local business environment. Leveraging the new company’s highly agile autonomous management, 三菱電機 intends to establish local product planning and development, a comprehensive local supply chain, and secure and develop talent to ensure faster responses to the diversifying needs of local industrial customers.
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