日本語 
HQ Corporation is expanding its partnership with Nippon Life Insurance Company, with a sharper focus on employee benefits that move beyond theory and into daily life. From April 2026, Nippon Life will begin offering two new services under its Human Capital Investment Plan. Meal Subsidy HQ and Toktok HQ.
Meal Subsidy HQ is built around a simple idea. Instead of a cafeteria inside the office, the city itself becomes one. Employees can access meal subsidies across everyday locations, directly supporting daily living costs. Toktok HQ takes a different angle. It offers a discount coupon based benefit that is low cost, quick to deploy, and light on operational effort.
Until now, the Human Capital Investment Plan has centered on Cafeteria HQ, a platform designed to create custom employee benefit systems aligned with company HR strategies. With the addition of these two services, companies now get more choice. From tailored designs to ready-made options that prioritize speed, cost control, and convenience.
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The shift reflects what companies are asking for. Inflation has pushed up living costs, and demand for practical support has grown fast, especially after the first major tax reform in decades renewed attention on meal subsidies. HQ and Nippon Life are responding by widening the benefit toolkit.
The two companies plan to keep working closely, with a clear stance. Employee benefits should function as an investment that drives engagement, not a checkbox expense that looks good on paper but sees little real use.
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