Big M’s Y Inc., a subsidiary of J-Stream Inc. , has formed a business alliance with the Association for Disseminating Correct Medical Knowledge and SH Inc. with the aim of further enhancing the value of marketing services for pharmaceutical companies and medical institutions.
The General Incorporated Association for the Dissemination of Correct Medical Knowledge and SH Co., Ltd. provide medical information services such as improving owned websites from the perspective of medical experts and conducting questionnaire surveys of doctors and medical professionals.
For pharmaceutical companies, owned websites are an important platform for disseminating information to connect with healthcare professionals and patients, and play an essential role in deepening engagement. Through this partnership, it is now possible to support strategic content construction that reflects the needs of healthcare professionals by utilizing insights, evaluations, surveys, etc. provided by experts in the medical field.
Also Read: NEC and biomy partner to develop and expand analysis platform in the digital pathology field
Furthermore, we will further improve the brand value of companies by proposing marketing optimization based on the access data of owned websites. We will provide specific proposals incorporating expert viewpoints on “what an ideal medical information website should be like” and “the direction of effective content,” and support pharmaceutical companies in effectively disseminating reliable medical information.
Through this partnership, the three companies aim to improve the quality of information across the entire medical industry and to further strengthen their provision of high-added-value services that meet the needs of pharmaceutical companies.
SOURCE: PR TIMES
