By generating and proposing multiple sizes from a single submitted material, the burden of creating advertisements is eased and man-hours are reduced.
LINE Yahoo! Corporation (hereinafter referred to as LINE Yahoo!) began offering an image generation AI feature (hereinafter referred to as this feature) for “Yahoo! Advertisement Display Ads” on Tuesday, January 21st. Advertisers can use this feature free of charge.
Previously, with Yahoo! Ads Display Ads, it was necessary to create and submit multiple sizes of a single image to suit each ad. This required advertisers to create images in various ratios, which was time-consuming and burdensome when creating ads.
With this function, you can select one image in the ad management tool and execute expansion, and the generation AI will automatically expand the ratio to multiple sizes based on the submitted image and propose new sizes.
With this function, even companies without designers or other companies that cannot allocate resources to ad creation can easily create and submit images in multiple sizes, easing the burden and reducing the amount of work required to create ads.
・This function can only be used when creating or editing ads that meet the following criteria:
– Ad type: Responsive, banner
– Main media format: Image
Responsive ad submission type: Fixed, Asset (multiple materials), Add friend
Aspect ratio:
Responsive: 1:1, 1.91:1
・Banner: 1:1, 16:9, 6:5, 1:2
LINE Yahoo!’s mission is to “Create a WOW life platform and bring excitement to everyday life,” and through Yahoo! Ads, the company strives to improve the efficiency and convenience of advertisers’ ad operations.
SOURCE: PRTIMES
