Nuvve Holding Corp., a leader in grid modernization and vehicle-to-grid (V2G) tech, has launched NUVVE Japan. This milestone reveals Nuvve’s franchise business model. It’s a smart way to boost local investment and speed up global growth.
This model lets local investors and groups join Nuvve’s growth. They can partially own regional operations. This setup helps investors take advantage of market opportunities. It also lets them keep the option to buy Nuvve Holding Corp.’s common stock later. Investors can also use non-dilutive exit strategies. This way, they can boost returns without impacting current shareholders.
“This business model lets us explore new global opportunities and reduce risks for our shareholders,” said Gregory Poilasne, CEO and Founder of Nuvve. “It creates a win-win situation. Local investors can tap into Nuvve’s success in the area, and we can grow smoothly using local funds.”
Masa Higashida has been appointed to lead NUVVE Japan, headquartered in Tokyo. Higashida has over 35 years of experience as an entrepreneur. He has led several fintech ventures in the Asia-Pacific region. Nuvve is entering the Japanese market at the right time. Japan is investing more in sustainable energy and EV infrastructure. The company’s V2G technology enhances energy efficiency, reduces costs, and strengthens grid stability by enabling electric vehicles to interact dynamically with the power grid.
“This model is a perfect fit for Japan, where both stationary battery and EV sectors are expanding rapidly,” said Higashida. “Japan has a strong need for V2G solutions. Nuvve provides the right technology and flexibility to support our grid infrastructure.””
The launch of NUVVE Japan underscores Nuvve’s commitment to advancing global clean energy initiatives. The company uses its franchise model to give investors a chance to influence the energy transition in their markets.
