Bekind Labs, Inc., which specializes in practical consulting in the field of agile development with the mission of “Shaping how the world builds software,” has launched a strategic partnership with Pendo Japan Inc., which provides a software experience management (SXM) platform that transforms software experiences into assets for decision-making and growth.
Background: The increasing importance of in-house development and data utilization.
In recent years, advancements in generative AI and cloud services have accelerated the trend of companies developing and improving their products in-house. However, many companies face organizational and operational challenges in establishing an agile development culture and implementing continuous product improvement using user behavior data.
Pendo Japan provides a Software Experience Management (SXM) platform that enables integrated use of user behavior data, feedback, and in-app guides, supporting companies in creating an environment where they can continuously visualize and improve the user experience.
Also Read: Japan’s Next-Generation Startups Look Beyond Borders Amid Global Challenges
Meanwhile, Bekind Labs was founded by members who have contributed to the development and practice of agile development culture in Silicon Valley. Through repeated “co-creation practices” with customers, they enhance product management and agile development skills, and help companies establish a culture where teams learn and evolve on their own.
SOURCE: PRTimes


