Yamaha Motor Co. , Ltd. (Yamaha Motor) has implemented Informatica's master data management (MDM) solution as part of its management infrastructure reforms through digital transformation (DX). This announcement was made by Informatica Japan. Yamaha Motor is promoting a DX strategy to transform its business to utilize IT, digital technology, and data, strengthening its business competitiveness, improving brand value, and creating "lifelong Yamaha fans." Until now, the company had used different systems at each location and business, resulting in siloed management of master information items and methods for each system. The systems were also tightly coupled, posing a risk that changes to one system would affect other systems, hindering the acceleration of business speed. To address these issues, the company implemented a global enterprise resource planning (ERP) system with the aim…
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