Zelen Holdings Co., Ltd. has partnered with Mastercard to begin offering Mastercard’s cloud-based predictive analytics platform, Test & Learn®, in Japan. Through this partnership, Zelen Holdings will deploy the service to companies in Japan and support data-driven business decision-making.
Rapidly changing business environments require businesses to make timely decisions aligned with long-term strategies. This partnership will provide an approach that combines Mastercard‘s powerful predictive analytics platform, Test & Learn®, with the strategic insights of Zelen Group. By measuring new and existing initiatives across the business, businesses can gain greater transparency into actual business performance, rapidly test and learn at scale, and optimize key initiatives across the business.
Mastercard helps invigorate economies and improve people’s lives in more than 200 countries and regions around the world. Together with our customers, we work to build resilient economies where everyone can thrive by providing a wide range of digital payment solutions that are safe, simple, smart and easy to use. We also use technology, innovation, partnerships and networks to deliver unique products and services that help people, businesses and governments realize their full potential.
The Zelen Group, led by Zelen Holdings, is a new type of integrated consulting firm that integrates cutting-edge strategy, IT, and business consulting services, and seamlessly provides advanced engineering services from the design to development, testing, and operation of AI and core business systems.
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The Zelen Group brings together a diverse range of specialized companies, including Zelen Strategy, which provides strategic consulting to help solve essential problems; Zelen Digital, which promotes innovation in IT and business consulting; Livegate, a pioneer in AI, business system development, and data analytics; Metatech Zelen, which has a long history of embedded systems and hardware development; and DRIVE LINE, which is shaping the future of the IT industry by training IT engineers and providing temporary staffing.
SOURCE: PRTimes