SUPER STUDIO offers free “ecforce AI” for commerce businesses

SUPER STUDIO Inc., provider of the integrated commerce platform “ecforce” that realizes commerce digital transformation, will begin offering “ecforce AI,” an AI agent specialized for commerce businesses, on August 19th of this year. ecforce AI is an AI agent that utilizes data required for commerce business operations across the board, providing one-stop support for everything from business support to execution. It will be available free of charge on the management screens of ecforce, ecforce cdp, ecforce bi, and ecforce ma. However, some services are expected to be offered for a fee by around 2025. Going forward, SUPER STUDIO will continue to support the further business growth of commerce operators by improving business efficiency and enhancing decision-making through the provision of ecforce AI.

In recent years, with the rapid growth and diversification of the commerce market, businesses are facing three challenges: data fragmentation, increasingly complex operational structures, and a lack of human resources. Data fragmentation, in particular, is often seen as a result of systems becoming siloed due to the use of multiple tools, making it difficult to understand customers and optimize the business as a whole. Furthermore, system operation and data analysis tend to rely on specific, highly specialized personnel, increasing the risk of this becoming too personal. Facing these challenges, commerce businesses are overwhelmed with daily operational tasks, making it difficult to allocate sufficient resources to strategic decision-making and mid- to long-term policy planning.

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Against this backdrop, the use of AI to improve operational efficiency and enhance decision-making is becoming essential for many e-commerce businesses. In particular, the range of tasks that AI can handle is rapidly expanding, including generating product information, acquiring and analyzing customer data, and automating customer support, creating a need for systems that can smoothly utilize these tasks. To address this issue, SUPER STUDIO has developed “ecforce AI,” an AI agent specialized for the e-commerce business.

SOURCE: PRTimes