UUUM Inc. and FreakOut Inc. have jointly developed GOAT, a storyboard generation AI agent that supports the planning of influencer marketing videos. In preparation for the launch of GOAT, the two companies will begin implementing it in projects with strategic partner companies (including advertisers and agencies). Additionally, フリークアウト will begin accepting inquiries and applications regarding GOAT at pr-biz@fout.jp.
With the spread of vertical video platforms such as TikTok and Instagram, UGC-style videos have become an important advertising format that resonates with consumers and stimulates purchasing behavior. However, many advertisers, advertising agencies, and production agencies face the following challenges:
- Planning and producing vertical videos is a new field, and it is difficult to create optimal compositions using conventional methods and know-how.
- Popular content patterns are constantly changing, so a lot of research is required to keep up with trends.
- It is difficult to predict what kind of plans and productions will be well-received.
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Until now, storyboard design has been highly dependent on the individual, making it difficult to achieve both speed and creativity.
GOAT is an unprecedented, cutting-edge product that combines UUUM’s long-standing track record and experience in video production for influencer marketing, its new vision , and FreakOut’s innovation, which has the development technology for social media-specific products such as ” alpaka ” and ” GP .”
GOAT is a generative AI agent that fully automates video storyboards using its proprietary technology and generative AI. By simply inputting product information, selling points, and video image, GOAT generates the elements of the storyboard: (1) action for each scene, (2) shooting angles, (3) dialogue, (4) captions (subtitles), and (5) storyboards.
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