Faber Company Inc Adopts GPT-5 for AI Marketing Service

Faber Company, Inc. announced on August 8, 2025, that it has added a new analysis function utilizing GPT-5 to its new service to support Generative Engine Optimization (GEO) (commonly known as AIO or Large Language Model Optimization (LLMO)), a strategy for maximizing brand awareness and performance in line with the changing user search experience brought about by the evolution of generative AI.

In recent years, an increasing number of users are using generative AI such as ChatGPT and Gemini for information searches and purchasing behavior. Accordingly, in addition to displaying results centered on links and keywords, traditional search engines are increasingly presenting answers generated by generative AI using large-scale language models (LLMs). This change has diversified the ways traffic to websites, raising the possibility that generative AI will emerge as a new channel. Therefore, it is expected that responding to new approaches such as “Generative Engine Optimization (GEO, commonly known as AIO or LLMO),” which optimizes search results and summaries generated by generative AI, will become increasingly important in the future.

In light of these changing circumstances, our “AI Marketing Service” provides consulting and expertise to optimize search experiences and support GEO (AIO, LLMO) in the age of generative AI. We have now added advanced analysis capabilities utilizing the latest GPT-5 technology, released on August 7, 2025 (US time). This allows us to more precisely grasp the trends and characteristics of the latest LLMs and measure in detail how generative AI constructs search results. Based on this knowledge, we provide consistent support, from planning and implementing optimized websites and content strategies to measuring their effectiveness.

こちらもお読みください： Dify Enterprise Backs New AI Services from NTT DATA, JIP

フェイバー社 has been closely monitoring the impact of technological advances on user search experiences, helping companies adapt to these changes and achieve consistent results. With the launch of its “GPT-5 GEO Consulting” service, Faber will be able to provide content that meets essential user needs while also providing cutting-edge optimization, even in an era where generative AI-driven search is becoming mainstream.

ソース PRタイムズ