Marukin Ad Co., Ltd. has entered into a business partnership with iConnect Co., Ltd., a company that provides B2B marketing support. The partnership will bring together the two companies’ respective strengths to provide businesses with more consistent communication support.
Marukin Ad will contribute its expertise in design and corporate branding, while iConnect brings its experience in marketing support. By combining these capabilities, the companies aim to strengthen how businesses communicate their value and connect with customers.
Both companies have previously supported businesses with corporate information dissemination and web utilization. The new partnership is intended to build on that experience by extending support across a wider part of the communication process.
Rather than handling corporate branding, information dissemination and customer engagement as separate activities, the two companies will work toward providing support that connects these areas. This includes helping businesses articulate their corporate value, communicate that value through appropriate information channels and create customer touchpoints.
こちらもお読みください: ラクーン・グループ、LINEおよびYahoo! JapanとのB2Bネットワーク連携を推進
The partnership is expected to provide companies with a more consistent approach to communication, combining branding and design with marketing support. The companies also plan to develop new initiatives by making use of the strengths and expertise that each brings to the partnership.
For Marukin Ad and iConnect, this partnership is a step toward helping more companies get better at how they show up and talk to the people they serve.
Further details about the reasons behind the partnership and the specific support that will be offered have not yet been announced. Both companies said they will continue developing initiatives based on their combined capabilities, with additional information to be shared at a later date.


