タレントエックス Inc. officially released a link function between its referral recruitment service “MyRefer” and its recruitment branding CMS “MyBrand.” With this function, articles on recruitment owned media created with MyBrand are automatically linked to internal recruiters on MyRefer, simultaneously increasing the number of applications through referrals and strengthening internal engagement.
In recent years, as the competition for recruitment has intensified, the key to successful recruitment is “how to convey the appeal of your company to candidates and how to get employees involved.” However, recruitment marketing activities and employee marketing activities have become separated, resulting in issues such as a lack of a seamless experience, cumbersome content management, and fragmented information.
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The recent functional collaboration between the referral recruitment service “MyRefer” and the recruitment branding CMS “MyBrand” will solve these issues and simultaneously increase the productivity and effectiveness of recruitment marketing. Companies will be able to smoothly deliver high-quality recruitment content created for external candidates to employee recruiters, helping to maximize applications by “gathering empathetic peers.” In addition, a new function that links job information to media will strengthen the design of the path from viewing to application. Employee content viewing data can also be visualized on MyBrand, making it easier to implement the PDCA cycle to promote referrals.
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