Progress Inc., which provides system development, operation and maintenance, and project management services using the latest technology, has announced “EventCan” on Salesforce AppExchange, which provides an environment where marketers can focus on core tasks such as event planning and attracting customers.
The current situation of online events and marketers
Events are an effective way to generate leads that lead to sales, so many marketers want to hold more events. Online events are particularly easy to host and popular with participants.
The popularity of online events, which can be easily held, has led to a dramatic increase in the number of events being held. However, this increase has led to a shortage of marketers, and there is currently a shortage of manpower.
As a result, it is common for one marketer to hold multiple events in parallel.
“Event Kan” to unleash the true potential of marketers
Marketers use spreadsheets and calendars to manage tasks for multiple events, but because they are not dedicated tools, they spend a lot of time on task management. It is difficult to manage the enormous number of tasks leading up to the event without missing anything.
As a result, they are overwhelmed with “non-core tasks” and are unable to fully devote their energy to “core tasks” such as planning, attracting customers, and following up with participants, which is what they should be focusing on.
So about a year ago, we started developing the system using the latest technology and listening to on-site interviews, and released “EVEKAN,” a system specialized for event task management.
“EVEKAN” not only enables marketers to fully utilize their capabilities and lead events to success, but also promotes the revitalization of society as a whole by increasing the number of opportunities for meeting people through events.
Event management is all about centralizing all your event management tasks!
Eventcan provides marketers with the functionality to more efficiently manage the hosting of webinars and other events.
Not only can you manage the complicated tasks of multiple events without missing anything, but you can also centrally manage all the tasks related to event management, such as attracting attendees and visualizing results, chatting, and sharing files, to ensure the success of your event.
Eventcan provides task templates as standard, based on the track record of many webinars held to date. It covers all the tasks required for hosting a webinar, and allows you to seamlessly manage multiple seminars, which can often become a bottleneck, on a single platform. This allows you to focus on your core marketing activities.
We also offer a SaaS version that can be used in an independent environment, so you can choose the version that best suits your usage scenario.
SOURCE: PRTimes