Strength of Suzy’s Proprietary, High Quality Audiences Integrated with Solutions Delivers Quality, Speed and Standardization Across Market Research
Real-time market research company Suzy launched Suzy Solutions today, a first-of-its-kind audience-powered agile research workflow. Built by research experts for the modern enterprise, Suzy Solutions leverages high-quality, vetted audiences combined with the scale, efficiency and customization of agile research workflows. For the first time, large enterprises and brands have the flexibility to customize their market research and receive superior, but rapid, consumer insights that can help inform critical, data-driven business decisions.
Suzy Solutions’ offerings include:
- Standard Solutions: Suzy’s proprietary audience empowers researchers to segment consumers more precisely with a proven methodology that is trusted, agile and always-on
- Custom Solutions: Research solutions that are customized and fit enterprise and industry-specific needs for increased efficiencies and scalable, repeatable outcomes
- Managed Solutions: Specialized white glove research design services provided by Suzy’s expert research team, including varied methodologies, advanced analytics, diagnostics and data enrichment
“We are pleased to provide our customers with a more robust set of capabilities, as we combine advanced research tools with the highest quality audience to create and further open and on-demand exchange of human intelligence,” said Suzy President Avi Savar. “We are offering agile research designed to help enterprises gain, retain and grow customers at every stage.”
Suzy’s precise audience targeting and segmentation gives enterprises access to consumers with unparalleled speed and efficiency without screening or targeting trade-offs. Consumer panels can be re-targeted for more detailed qualitative insights.
“We are continuing to evolve our solutions and the Suzy stack of advanced research tools will continue to expand this year with an extension of global networks and more,” added Savar.
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Offering human intelligence on-demand, Suzy enables Fortune 500 brands like Chipotle, Microsoft and PepsiCo to gain real-time, robust insights based on Suzy’s screened and verified panel of U.S. consumers.
