Lisa Counsell Brings Two Decades of Clinical Experience to Accelerate Sales and Customer Engagement
FairWarning, the proven leader in protecting the privacy of people and organizations by securing their most sensitive data, announced the appointment of Lisa Counsell, RN, BSN, as Vice President of Healthcare Sales. Counsell’s hiring signals the company’s commitment to understanding customer needs by providing best-in-class privacy and drug diversion monitoring solutions to combat critical organizational risks associated with data privacy.
Counsell joins the company with over two decades of experience leading sales, clinical consulting teams, clinical optimization, performance excellence, and sales support. In her role, she will lead FairWarning’s sales and account management efforts as the company expands into new markets including pharma, drug diversion and alternative care. She will be responsible for managing the healthcare sales team and helping customers to take full advantage of FairWarning’s healthcare solutions such as its Privacy Monitoring Platform and Drug Diversion Intelligence as the healthcare IT industry continues to grow 15% year over year.
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“FairWarning’s strong customer retention rates truly are a testament to its expertise and passion for helping organizations minimize privacy and security risk,” said Lisa Counsell, vice president of healthcare sales at FairWarning. “I’m excited to build upon the company’s 15-year legacy in healthcare to help new segments of the industry understand the value of investing in patient privacy and compliance, while also supporting key relationships with clients.”
Prior to joining FairWarning, Counsell held numerous leadership positions at large healthcare companies including North American Division Vice President of Clinicals at McKesson and Chief Commercial Officer at SOAR Vision Group where she Increased revenues by 132% and increased channel partner and distributors by 300%. She is also a registered nurse specializing in critical care, giving her the expertise and clinical knowledge needed to understand current client demands.
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“As a company passionately dedicated to privacy and supporting our evolving client’s needs, Lisa will play a critical role in helping current and new healthcare customers transform how they protect patient privacy and data security,” said Ed Holmes, chief executive officer at FairWarning. “Part of our strategic growth plan is to leverage leaders who have a deep understanding of the market’s needs. With unmatched healthcare knowledge and expertise, Lisa is an invaluable addition to our FairWarning team.”