{"id":7457,"date":"2025-03-10T10:49:31","date_gmt":"2025-03-10T10:49:31","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=7457"},"modified":"2025-11-05T12:44:50","modified_gmt":"2025-11-05T12:44:50","slug":"opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/","title":{"rendered":"\u30aa\u30d7\u30c8\u3001CX\u958b\u767a\u5f37\u5316\u306e\u305f\u3081\u306e\u300cDIGGIN\u201c CX\u300d\u3092\u767a\u8868"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>OPT, Inc., which leads its clients&rsquo; business growth through LTVM and has its purpose of &ldquo;bringing about industrial transformation and resolving social issues through the creation of new value,&rdquo; is pleased to announce that from Wednesday, March 5th of this year, it will officially launch &ldquo;DIGGIN&rsquo; CX,&rdquo; a one-stop CX development support service that covers everything from planning to service growth, in order to meet diversifying user needs and help companies pursue customer experience (CX).<\/p><p>Until now, we have heard from companies that have been struggling to reflect user feedback in their business activities and improve customer experience due to various barriers, such as siloed structures between departments and a lack of cooperation between support companies. &ldquo;DIGGIN&rsquo; CX&rdquo; is a service that works together with client companies to continuously collect user feedback while quickly repeating the process of reflecting and verifying changes in services, enabling continuous updates to CX.<br>\n\u4f01\u696d\u3092\u53d6\u308a\u5dfb\u304f\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u306f\u8907\u96d1\u5316\u3057\u3001\u5909\u5316\u3082\u52a0\u901f\u3057\u3066\u3044\u307e\u3059\u3002<\/p><p>AI\u306e\u9032\u5316\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u6025\u901f\u306a\u6280\u8853\u9769\u65b0\u3001\u30b0\u30ed\u30fc\u30d0\u30eb\u7af6\u4e89\u306e\u6fc0\u5316\u3001\u591a\u69d8\u5316\u3059\u308b\u9867\u5ba2\u30cb\u30fc\u30ba\u306a\u3069\u3001\u4f01\u696d\u3092\u53d6\u308a\u5dfb\u304f\u30d3\u30b8\u30cd\u30b9\u74b0\u5883\u306f\u307e\u3059\u307e\u3059\u8907\u96d1\u5316\u3057\u3001\u5909\u5316\u306e\u30b9\u30d4\u30fc\u30c9\u3082\u52a0\u901f\u3057\u3066\u3044\u307e\u3059\u3002\u4f01\u696d\u306f\u3001\u3053\u3046\u3057\u305f\u72b6\u6cc1\u306b\u8fc5\u901f\u304b\u3064\u67d4\u8edf\u306b\u9069\u5fdc\u3059\u308b\u3053\u3068\uff08\u30a2\u30b8\u30ea\u30c6\u30a3\uff09\u3092\u6c42\u3081\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p><p><strong>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/human-like-ai-chatbot-voc-ai-ai-agent-releases-new-function-multi-agent-to-perform-complex-tasks\/\" rel=\"bookmark\">Human-like AI chatbot &ldquo;VOC.AI | AI Agent&rdquo; releases new function &ldquo;Multi-Agent&rdquo; to perform complex tasks<\/a><\/strong><\/p><p>While agile development is gaining attention, Japanese companies&rsquo; &ldquo;planning&rdquo; is hindering CX development<br>\n\u591a\u69d8\u5316\u3059\u308b\u9867\u5ba2\u30cb\u30fc\u30ba\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306bCX\u306e\u91cd\u8981\u6027\u304c\u9ad8\u307e\u308b\u4e2d\u3001\u9867\u5ba2\u306b\u5bc4\u308a\u6dfb\u3044\u306a\u304c\u3089\u5e02\u5834\u306e\u5909\u5316\u306b\u8fc5\u901f\u304b\u3064\u67d4\u8edf\u306b\u5bfe\u5fdc\u3067\u304d\u308b\u30a2\u30b8\u30e3\u30a4\u30eb\u958b\u767a\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3057\u304b\u3057\u3001\u8a08\u753b\u6027\u3092\u91cd\u8996\u3059\u308b\u65e5\u672c\u4f01\u696d\u3067\u306f\u3001\u4f1d\u7d71\u7684\u306a\u30a6\u30a9\u30fc\u30bf\u30fc\u30d5\u30a9\u30fc\u30eb\u578b\u306e\u958b\u767a\u6587\u5316\u304c\u6839\u5f37\u304f\u3001\u30a2\u30b8\u30e3\u30a4\u30eb\u958b\u767a\u304c\u3046\u307e\u304f\u6a5f\u80fd\u305b\u305a\u3001\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u304c\u6210\u529f\u3057\u306a\u3044\u30b1\u30fc\u30b9\u3082\u5c11\u306a\u304f\u3042\u308a\u307e\u305b\u3093\u3002<\/p><p>\u3067\u3059\u304b\u3089 <a href=\"https:\/\/www.opt.ne.jp\/\" data-no-translation=\"\">OPT<\/a> has begun offering &ldquo;DIGGIN&rsquo; CX,&rdquo; leveraging the knowledge and development capabilities it has cultivated through its digital marketing support, which involve repeatedly testing hypotheses for business growth, to enable companies to smoothly adopt agile development and improve their CX.<\/p><p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000001005.000014848.html\" data-no-translation=\"\">PRTimes<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>OPT, Inc., which leads its clients&rsquo; business growth through LTVM and has its purpose of &ldquo;bringing about industrial transformation and resolving social issues through the creation of new value,&rdquo; is pleased to announce that from Wednesday, March 5th of this year, it will officially launch &ldquo;DIGGIN&rsquo; CX,&rdquo; a one-stop CX development support service that covers everything from planning to service growth, in order to meet diversifying user needs and help companies pursue customer experience (CX).Until now, we have heard from companies that have been struggling to reflect user feedback in their business activities and improve customer experience due to various barriers, such as siloed structures between departments and a lack [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7458,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,188,211,92,237,206],"tags":[218,978,2049,2048,2050],"ppma_author":[205],"class_list":["post-7457","post","type-post","status-publish","format-standard","has-post-thumbnail","category-apac","category-customer-experience","category-japan","category-martech","category-news","category-regional","tag-ai","tag-cx","tag-diggin-cx","tag-ltv-marketing","tag-opt"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>OPT Debuts &quot;DIGGIN&#039; CX&quot; to Support CX Strategies<\/title>\n<meta name=\"description\" content=\"OPT announce that it will officially launch &quot;DIGGIN&#039; CX&quot; a one-stop CX development support service at maximizing customer LTV.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OPT Debuts &quot;DIGGIN&#039; CX&quot; to Support CX Strategies\" \/>\n<meta property=\"og:description\" content=\"OPT announce that it will officially launch &quot;DIGGIN&#039; CX&quot; a one-stop CX development support service at maximizing customer LTV.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/\" \/>\n<meta property=\"og:site_name\" content=\"itbusinesstoday\" \/>\n<meta property=\"article:published_time\" content=\"2025-03-10T10:49:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T12:44:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/03\/OPT-officially-launches-DIGGIN-CX-to-support-CX-development-aimed-at-maximizing-customer-LTV.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"NewsDesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"NewsDesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u5206\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u30aa\u30d7\u30c8\u3001CX\u6226\u7565\u3092\u652f\u63f4\u3059\u308b\u300cDIGGIN\" CX\u300d\u3092\u767a\u8868","description":"\u30aa\u30d7\u30c8\u306f\u3001\u9867\u5ba2LTV\u6700\u5927\u5316\u3092\u76ee\u7684\u3068\u3057\u305f\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7CX\u958b\u767a\u652f\u63f4\u30b5\u30fc\u30d3\u30b9\u300cDIGGIN\" CX\u300d\u3092\u6b63\u5f0f\u306b\u958b\u59cb\u3044\u305f\u3057\u307e\u3059\u3002.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/","og_locale":"ja_JP","og_type":"article","og_title":"OPT Debuts \"DIGGIN' CX\" to Support CX Strategies","og_description":"OPT announce that it will officially launch \"DIGGIN' CX\" a one-stop CX development support service at maximizing customer LTV.","og_url":"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/","og_site_name":"itbusinesstoday","article_published_time":"2025-03-10T10:49:31+00:00","article_modified_time":"2025-11-05T12:44:50+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/03\/OPT-officially-launches-DIGGIN-CX-to-support-CX-development-aimed-at-maximizing-customer-LTV.webp","type":"image\/webp"}],"author":"NewsDesk","twitter_card":"summary_large_image","twitter_misc":{"\u57f7\u7b46\u8005":"NewsDesk","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"2\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#article","isPartOf":{"@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/"},"author":{"name":"NewsDesk","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/person\/d58d81f55e8acd257ab63d49fb4ea812"},"headline":"OPT unveils &#8220;DIGGIN&#8217; CX&#8221; for Enhanced CX development","datePublished":"2025-03-10T10:49:31+00:00","dateModified":"2025-11-05T12:44:50+00:00","mainEntityOfPage":{"@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/"},"wordCount":359,"publisher":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization"},"image":{"@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#primaryimage"},"thumbnailUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/03\/OPT-officially-launches-DIGGIN-CX-to-support-CX-development-aimed-at-maximizing-customer-LTV.webp","keywords":["AI","CX","DIGGIN CX","LTV Marketing","OPT"],"articleSection":["APAC","Customer Experience","Japan","Martech","News","Regional"],"inLanguage":"ja"},{"@type":"WebPage","@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/","url":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/","name":"\u30aa\u30d7\u30c8\u3001CX\u6226\u7565\u3092\u652f\u63f4\u3059\u308b\u300cDIGGIN\" CX\u300d\u3092\u767a\u8868","isPartOf":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#website"},"primaryImageOfPage":{"@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#primaryimage"},"image":{"@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#primaryimage"},"thumbnailUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/03\/OPT-officially-launches-DIGGIN-CX-to-support-CX-development-aimed-at-maximizing-customer-LTV.webp","datePublished":"2025-03-10T10:49:31+00:00","dateModified":"2025-11-05T12:44:50+00:00","description":"\u30aa\u30d7\u30c8\u306f\u3001\u9867\u5ba2LTV\u6700\u5927\u5316\u3092\u76ee\u7684\u3068\u3057\u305f\u30ef\u30f3\u30b9\u30c8\u30c3\u30d7CX\u958b\u767a\u652f\u63f4\u30b5\u30fc\u30d3\u30b9\u300cDIGGIN\" CX\u300d\u3092\u6b63\u5f0f\u306b\u958b\u59cb\u3044\u305f\u3057\u307e\u3059\u3002.","breadcrumb":{"@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#primaryimage","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/03\/OPT-officially-launches-DIGGIN-CX-to-support-CX-development-aimed-at-maximizing-customer-LTV.webp","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/03\/OPT-officially-launches-DIGGIN-CX-to-support-CX-development-aimed-at-maximizing-customer-LTV.webp","width":1200,"height":800,"caption":"OPT"},{"@type":"BreadcrumbList","@id":"https:\/\/itbusinesstoday.com\/martech\/customer-experience\/opt-officially-launches-diggin-cx-to-support-cx-development-aimed-at-maximizing-customer-ltv\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/itbusinesstoday.com\/"},{"@type":"ListItem","position":2,"name":"OPT unveils &#8220;DIGGIN&#8217; CX&#8221; for Enhanced CX development"}]},{"@type":"WebSite","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#website","url":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/","name":"\u30a4\u30c3\u30c8\u30d3\u30b8\u30cd\u30b9\u30c8\u30a5\u30c7\u30a4","description":"","publisher":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization","name":"\u30a4\u30c3\u30c8\u30d3\u30b8\u30cd\u30b9\u30c8\u30a5\u30c7\u30a4","url":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/logo\/image\/","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/Asset-1.png","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/Asset-1.png","width":663,"height":275,"caption":"itbusinesstoday"},"image":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/person\/d58d81f55e8acd257ab63d49fb4ea812","name":"\u30cb\u30e5\u30fc\u30b9\u30c7\u30b9\u30af","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png74f313ad3d6fa27a1eee85c30be63d03","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","caption":"NewsDesk"},"sameAs":["https:\/\/itbusinesstoday.com"],"url":"https:\/\/itbusinesstoday.com\/ja\/author\/newsdesk\/"}]}},"authors":[{"term_id":205,"user_id":4,"is_guest":0,"slug":"newsdesk","display_name":"NewsDesk","avatar_url":{"url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","url2x":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png"},"author_category":"","first_name":"NewsDesk","last_name":"","user_url":"https:\/\/itbusinesstoday.com","job_title":"","description":""}],"_links":{"self":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/7457","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/comments?post=7457"}],"version-history":[{"count":2,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/7457\/revisions"}],"predecessor-version":[{"id":23501,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/7457\/revisions\/23501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/media\/7458"}],"wp:attachment":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/media?parent=7457"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/categories?post=7457"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/tags?post=7457"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/ppma_author?post=7457"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}