{"id":35077,"date":"2026-06-24T10:39:41","date_gmt":"2026-06-24T10:39:41","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=35077"},"modified":"2026-06-24T10:47:27","modified_gmt":"2026-06-24T10:47:27","slug":"ferret-one-launches-mcp-server-for-ai-marketing","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/ferret-one-launches-mcp-server-for-ai-marketing\/","title":{"rendered":"ferret One\u3001AI\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5411\u3051MCP\u30b5\u30fc\u30d0\u30fc\u3092\u30ea\u30ea\u30fc\u30b9"},"content":{"rendered":"<p><a href=\"https:\/\/basicinc.jp\/\">\u682a\u5f0f\u4f1a\u793e\u30d9\u30fc\u30b7\u30c3\u30af<\/a>., Ltd.\u00a0 has begun offering a beta version of its MCP (Model Context Protocol) server for its B2B marketing tool &#8220;ferret One&#8221;. This will allow AI agents such as Claude Code and Codex to directly access data and functions of ferret One.<\/p>\n<p>With the rapid spread of generative AI, it is becoming commonplace in the business world for AI to handle content creation, analysis, and proposals. The use of AI has already shifted from the phase of &#8220;interacting with it and getting answers&#8221; to the phase of &#8220;AI actually performing tasks,&#8221; and since Anthropic established &#8220;MCP (Model Context Protocol)&#8221; as an open standard in November 2024, it has rapidly spread as infrastructure for the entire SaaS industry.<\/p>\n<p>On the other hand, B2B marketers and salespeople still face the challenge of &#8220;a large workload.&#8221; This is because the series of tasks\u2014collecting data, organizing it by switching between tools, and then considering the next course of action\u2014requires using multiple tools and is therefore heavily reliant on human effort.<\/p>\n<h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/hikvision-launches-hikmedio-signage-platform\/\" rel=\"bookmark\">HIKVISION\u3001HikMedio\u30b5\u30a4\u30cd\u30fc\u30b8\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3092\u30ea\u30ea\u30fc\u30b9<\/a><\/h4>\n<p>ferret One has evolved as a CMS, MA, and SFA\/CRM that supports the entire process of B2B marketers&#8217; work\u2014from attracting customers through websites to nurturing leads and handing them over to sales\u2014all on a single platform. With this MCP support, by linking the data and functions accumulated in ferret One with AI, we will fundamentally change the way the tool is used, allowing marketing and sales personnel to focus on more strategic tasks.<\/p>\n<p>&#8216;<a href=\"https:\/\/ferret-one.com\/\">ferret One<\/a>&#8216; is a cloud-based marketing and sales system that integrates CMS, MA, and SFA\/CRM. It allows you to perform a series of tasks from lead generation to deal management in one place, and centrally manages data and creative materials. Furthermore, with its AI workflow capabilities, it can automate all tasks at once.<\/p>\n<p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000683.000006585.html\">PR\u30bf\u30a4\u30e0\u30ba<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Basic Co., Ltd.\u00a0 has begun offering a beta version of its MCP (Model Context Protocol) server for its B2B marketing tool &#8220;ferret One&#8221;. This will allow AI agents such as Claude Code and Codex to directly access data and functions of ferret One. With the rapid spread of generative AI, it is becoming commonplace in the business world for AI to handle content creation, analysis, and proposals. The use of AI has already shifted from the phase of &#8220;interacting with it and getting answers&#8221; to the phase of &#8220;AI actually performing tasks,&#8221; and since Anthropic established &#8220;MCP (Model Context Protocol)&#8221; as an open standard in November 2024, it has rapidly [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":35139,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,211,190,92,237,206],"tags":[12334,12333,571,12654,4491],"ppma_author":[205],"class_list":["post-35077","post","type-post","status-publish","format-standard","has-post-thumbnail","category-apac","category-japan","category-marketing","category-martech","category-news","category-regional","tag-basic-co","tag-ferret-one","tag-marketing","tag-mcp-server","tag-model-context-protocol"],"yoast_head":"<!-- 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