{"id":30343,"date":"2026-03-25T12:17:15","date_gmt":"2026-03-25T12:17:15","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=30343"},"modified":"2026-03-25T12:17:15","modified_gmt":"2026-03-25T12:17:15","slug":"tis-launches-ai-driven-global-brand-support-service","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/fintech\/finance-tech\/tis-launches-ai-driven-global-brand-support-service\/","title":{"rendered":"TIS\u3001AI\u3092\u6d3b\u7528\u3057\u305f\u30b0\u30ed\u30fc\u30d0\u30eb\u30d6\u30e9\u30f3\u30c9\u652f\u63f4\u30b5\u30fc\u30d3\u30b9\u3092\u958b\u59cb"},"content":{"rendered":"<p>TIS Inc., a member of the TIS Intec Group, announced that it has launched the &#8220;International Brand Enhancement Support Service&#8221; on March 25, 2026, which utilizes AI generation to efficiently implement brand enhancement measures for companies handling international brands (such as card issuers and merchant agreement companies).<\/p>\n<p>\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30f3\u30cf\u30f3\u30b9\u30e1\u30f3\u30c8\u3068\u306f\u3001\u56fd\u969b\u30d6\u30e9\u30f3\u30c9\u304c\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u3092\u53d6\u308a\u6271\u3046\u30ab\u30fc\u30c9\u767a\u884c\u4f1a\u793e\u3084\u52a0\u76df\u5e97\u30d1\u30fc\u30c8\u30ca\u30fc\u306b\u5bfe\u3057\u3066\u3001\u30d6\u30e9\u30f3\u30c9\u5229\u7528\u30eb\u30fc\u30eb\u306e\u6539\u5b9a\u3084\u6a5f\u80fd\u8ffd\u52a0\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u5f37\u5316\u306a\u3069\u306e\u65b9\u91dd\u3084\u8981\u671b\u3092\u63d0\u793a\u3059\u308b\u53d6\u308a\u7d44\u307f\u3067\u3059\u3002\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30f3\u30cf\u30f3\u30b9\u30e1\u30f3\u30c8\u306f\u5e74\u306b\u6570\u56de\u5b9f\u65bd\u3055\u308c\u3001\u6c7a\u6e08\u306e\u5b89\u5168\u6027\u3092\u78ba\u4fdd\u3057\u3001\u6700\u65b0\u6280\u8853\u306e\u5c0e\u5165\u3092\u7d99\u7d9a\u7684\u306b\u63a8\u9032\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u30d7\u30ed\u30bb\u30b9\u3068\u3057\u3066\u4f4d\u7f6e\u3065\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u30ab\u30fc\u30c9\u767a\u884c\u4f1a\u793e\u3084\u52a0\u76df\u5e97\u30d1\u30fc\u30c8\u30ca\u30fc\u306f\u3001\u5185\u5bb9\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u3001\u8fc5\u901f\u306b\u6574\u7406\u30fb\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002.<\/p>\n<p>The &#8220;International Brand Enhancement Support Service&#8221; utilizes generation AI and TIS&#8217;s expertise in the card industry to organize the large volumes of data distributed through brand enhancement into a Japanese format. Furthermore, by using an AI chat function to confirm revisions and understand the scope of impact, the service reduces the time and effort required for initial analysis and content organization in brand enhancement by approximately 30%*1. Currently, the service is primarily offered for Visa and Mastercard, and we plan to gradually expand to other international payment networks (target international brands) in the future.<\/p>\n<h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/fintech\/finance-tech\/stripe-and-tempo-launch-machine-payments-protocol\/\" rel=\"bookmark\">Stripe\u3068Tempo\u304c\u6a5f\u68b0\u6c7a\u6e08\u30d7\u30ed\u30c8\u30b3\u30eb\u3092\u767a\u8868<\/a><\/h4>\n<p>\u30ad\u30e3\u30c3\u30b7\u30e5\u30ec\u30b9\u6c7a\u6e08\u306e\u666e\u53ca\u306b\u4f34\u3044\u3001\u56fd\u969b\u30d6\u30e9\u30f3\u30c9\u3092\u901a\u3058\u305f\u6c7a\u6e08\u306f\u793e\u4f1a\u30a4\u30f3\u30d5\u30e9\u3068\u3057\u3066\u306e\u91cd\u8981\u6027\u3092\u5897\u3057\u3066\u304a\u308a\u3001\u6c7a\u6e08\u306e\u5b89\u5b9a\u6027\u30fb\u5b89\u5168\u6027\u306e\u78ba\u4fdd\u306f\u30ab\u30fc\u30c9\u30d3\u30b8\u30cd\u30b9\u3092\u5c55\u958b\u3059\u308b\u4f01\u696d\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u8cac\u52d9\u3067\u3059\u3002\u4e00\u65b9\u3001\u5404\u56fd\u969b\u30d6\u30e9\u30f3\u30c9\u304c\u63d0\u4f9b\u3059\u308b\u6700\u65b0\u6a5f\u80fd\u3092\u6d3b\u7528\u3057\u3001\u6700\u65b0\u306e\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u8981\u4ef6\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u5f37\u5316\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u5f37\u5316\u306f\u60c5\u5831\u91cf\u304c\u591a\u304f\u3001\u5168\u4f53\u3092\u52b9\u7387\u5316\u3067\u304d\u308b\u30b5\u30fc\u30d3\u30b9\u3082\u306a\u3044\u305f\u3081\u3001\u4f01\u696d\u5185\u90e8\u3067\u5bfe\u5fdc\u305b\u3056\u308b\u3092\u5f97\u305a\u3001\u4e00\u5b9a\u306e\u30de\u30f3\u30d1\u30ef\u30fc\u3068\u30ce\u30a6\u30cf\u30a6\u304c\u5fc5\u8981\u3067\u3057\u305f\u3002\u307e\u305f\u3001\u52b9\u7387\u5316\u30c4\u30fc\u30eb\u306e\u4f5c\u6210\u306b\u3088\u308b\u81ea\u793e\u958b\u767a\u3082\u96e3\u3057\u304f\u3001\u73fe\u5728\u3067\u3082\u591a\u304f\u306e\u4f01\u696d\u3067\u306f\u3001\u6570\u30f6\u6708\u304b\u3051\u3066\u624b\u4f5c\u696d\u3067\u8cc7\u6599\u3092\u78ba\u8a8d\u3057\u305f\u308a\u3001\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u3092\u4f5c\u6210\u3057\u305f\u308a\u3059\u308b\u62c5\u5f53\u8005\u304c\u304a\u308a\u3001\u696d\u52d9\u8ca0\u62c5\u304c\u5927\u304d\u3044\u306e\u304c\u73fe\u72b6\u3067\u3059\u3002.<\/p>\n<p>\u5e74\u306b\u6570\u56de\u5b9f\u65bd\u3055\u308c\u308b\u30d6\u30e9\u30f3\u30c9\u5f37\u5316\u306e\u969b\u306b\u306f\u3001\u56fd\u969b\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u7d041,000\u30da\u30fc\u30b8\u306b\u53ca\u3076\u82f1\u6587\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u304c\u914d\u5e03\u3055\u308c\u308b\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002\u30ab\u30fc\u30c9\u767a\u884c\u4f1a\u793e\u3084\u52a0\u76df\u5e97\u30a2\u30af\u30ef\u30a4\u30a2\u30ea\u30f3\u30b0\u4f1a\u793e\u306f\u901a\u5e38\u3001\u3053\u306e\u6587\u66f8\u3092\u7ffb\u8a33\u3057\u3001\u6a5f\u80fd\u8ffd\u52a0\u3084\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u5f37\u5316\u306a\u3069\u306e\u9805\u76ee\u3054\u3068\u306b\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8\u306b\u6574\u7406\u3057\u3066\u3001\u5b9f\u88c5\u3092\u9032\u3081\u307e\u3059\u3002.<\/p>\n<p>Against this backdrop, we have launched the &#8220;International Brand Enhancement Support Service,&#8221; leveraging TIS&#8217;s experience in developing and operating core card systems and providing brand enhancement support. In its development, <a href=\"https:\/\/www.tis.co.jp\/\">TIS<\/a> is utilizing &#8220;Amazon Bedrock,&#8221; a generative AI technology offered by Amazon Web Services (AWS), where TIS is a Premier Tier Service Partner.<\/p>\n<p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000001896.000011650.html\">PR\u30bf\u30a4\u30e0\u30ba<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>TIS Inc., a member of the TIS Intec Group, announced that it has launched the &#8220;International Brand Enhancement Support Service&#8221; on March 25, 2026, which utilizes AI generation to efficiently implement brand enhancement measures for companies handling international brands (such as card issuers and merchant agreement companies). Brand enhancement is an initiative in which international brands present policies and requirements to card issuers and merchant partners that handle their brands, including revisions to rules regarding brand usage, additions of features, and enhanced security. Brand enhancement is conducted several times a year and is positioned as an important process for ensuring payment security and continuously promoting the adoption of the latest [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":30400,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,940,1,211,237,206],"tags":[2908,3268,4099,4545,444],"ppma_author":[205],"class_list":{"0":"post-30343","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-apac","8":"category-finance-tech","9":"category-fintech","10":"category-japan","11":"category-news","12":"category-regional","13":"tag-cashless-payment","14":"tag-finance-tech","15":"tag-generation-ai","16":"tag-mastercard","17":"tag-tis"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>TIS Debuts AI-Based International Brand Support<\/title>\n<meta name=\"description\" content=\"TIS Inc. has launched an AI-powered service, helping card issuers and merchants improve international brand operations efficiently.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/fintech\/finance-tech\/tis-launches-ai-driven-global-brand-support-service\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"TIS Debuts AI-Based International Brand Support\" \/>\n<meta property=\"og:description\" content=\"TIS Inc. has launched an AI-powered service, helping card issuers and merchants improve international brand operations efficiently.\" 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