{"id":28901,"date":"2026-02-25T11:09:56","date_gmt":"2026-02-25T11:09:56","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=28901"},"modified":"2026-02-25T11:09:56","modified_gmt":"2026-02-25T11:09:56","slug":"yahoo-shopping-launches-ai-for-full-shopping-journey","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/","title":{"rendered":"\u30e4\u30d5\u30fc\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3001\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u30d5\u30eb\u6d3b\u7528\u3059\u308bAI\u3092\u767a\u8868"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>Yahoo! Shopping, operated by LINE Yahoo! Corporation, is now offering a new feature called &ldquo;Yahoo! Shopping Agent&rdquo;, in which generative AI supports the entire purchasing process within Yahoo! Shopping, from users&rsquo; product selection and purchase, to checking delivery status after ordering, and even providing shopping assistance based on users&rsquo; attributes and purchase history.<\/p><p>\u30cd\u30c3\u30c8\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306f\u3001\u81a8\u5927\u306a\u5546\u54c1\u306e\u4e2d\u304b\u3089\u6bd4\u8f03\u30fb\u691c\u8a0e\u3067\u304d\u308b\u53cd\u9762\u3001\u300c\u4f55\u3092\u9078\u3093\u3060\u3089\u3044\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u300d\u300c\u6bd4\u8f03\u30fb\u691c\u8a0e\u306b\u6642\u9593\u304c\u304b\u304b\u308a\u3059\u304e\u308b\u300d\u3068\u3044\u3063\u305f\u8ab2\u984c\u3082\u751f\u3058\u307e\u3059\u3002.<\/p><p>\u3053\u3046\u3057\u305f\u8ab2\u984c\u306b\u5bfe\u3057\u3001\u30e4\u30d5\u30fc\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3067\u306f\u3001\u751f\u6210AI\u3092\u6d3b\u7528\u3057\u305f\u30ec\u30d3\u30e5\u30fc\u6982\u8981\u3084\u5546\u54c1\u6bd4\u8f03\u3001\u691c\u7d22\u6642\u306e\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u5546\u54c1\u63d0\u6848\u306a\u3069\u3001\u5546\u54c1\u9078\u3073\u3092\u652f\u63f4\u3059\u308b\u6a5f\u80fd\u3092\u9806\u6b21\u63d0\u4f9b\u3057\u3066\u304d\u307e\u3057\u305f\u3002.<\/p><h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/kyndryl-launches-ai-workflow-governance-for-agents\/\" rel=\"bookmark\">\u30ad\u30f3\u30c9\u30ea\u30eb\u304c\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u5411\u3051AI\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u30ac\u30d0\u30ca\u30f3\u30b9\u3092\u958b\u59cb<\/a><\/h4><p>Now, Yahoo! Shopping will utilize the knowledge it has gained through its past efforts to evolve from the traditional shopping experience based on search results to an agent-style purchasing experience that understands the user&rsquo;s intent and makes suggestions, aiming to provide a smoother shopping experience.<\/p><p>\u3053\u306e\u6a5f\u80fd\u306f\u3001\u30e4\u30d5\u30fc\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u306e\u30c8\u30c3\u30d7\u30da\u30fc\u30b8\u3084\u691c\u7d22\u7d50\u679c\u3001\u5546\u54c1\u8a73\u7d30\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30da\u30fc\u30b8\u304b\u3089\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u5546\u54c1\u3092\u63a2\u3057\u59cb\u3081\u308b\u3068\u304d\u3060\u3051\u3067\u306a\u304f\u3001\u691c\u7d22\u7d50\u679c\u3084\u5546\u54c1\u8a73\u7d30\u3092\u898b\u306a\u304c\u3089\u5546\u54c1\u3092\u6bd4\u8f03\u30fb\u691c\u8a0e\u3059\u308b\u3068\u304d\u306b\u3082\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002.<\/p><p>\u30d7\u30ec\u30bc\u30f3\u30c8\u9078\u3073\u306e\u3088\u3046\u306b\u6761\u4ef6\u304c\u66d6\u6627\u306a\u5834\u9762\u3067\u3082\u3001\u751f\u6210AI\u304c\u4f1a\u8a71\u5f62\u5f0f\u3067\u60c5\u5831\u3092\u6574\u7406\u3057\u3001\u5546\u54c1\u306e\u63d0\u6848\u3001\u6bd4\u8f03\u3001\u7279\u5fb4\u3092\u307e\u3068\u3081\u3001\u5546\u54c1\u691c\u7d22\u304b\u3089\u8cfc\u5165\u307e\u3067\u3092\u4e00\u8cab\u3057\u3066\u30b5\u30dd\u30fc\u30c8\u3057\u307e\u3059\u3002.<\/p><p>Additionally, the system appropriately utilizes information from Yahoo! Shopping, such as logged-in users&rsquo; past usage history, in accordance with the privacy policy, to suggest products that are suitable for each individual user. It also provides information on special offers, suggestions on the best time to purchase, and confirmation of estimated delivery dates and shipping costs, leading to a shopping experience that feels like receiving at-home customer service in a store. Furthermore, the AI &#8203;&#8203;generator can suggest adding products that catch users&rsquo; eye to their favorites, and users can receive notifications from the official <a href=\"https:\/\/www.lycorp.co.jp\/ja\/\" data-no-translation=\"\">LINE<\/a> \u5f8c\u65e5\u3001\u4fa1\u683c\u304c\u4e0b\u843d\u3057\u305f\u969b\u306b\u3001\u305d\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f7f\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u691c\u8a0e\u4e2d\u306e\u88fd\u54c1\u3092\u7d99\u7d9a\u3057\u3066\u8cfc\u5165\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/p><p>Going forward, we will gradually expand the functionality of the AI &#8203;&#8203;to improve the accuracy of suggestions and recommendations made by the AI &#8203;&#8203;based on usage and feedback, and the more the AI &#8203;&#8203;is used, the more actively it will be able to suggest products that suit the user.<\/p><p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000001642.000129774.html\" data-no-translation=\"\">PRTimes<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Yahoo! Shopping, operated by LINE Yahoo! Corporation, is now offering a new feature called &ldquo;Yahoo! Shopping Agent&rdquo;, in which generative AI supports the entire purchasing process within Yahoo! Shopping, from users&rsquo; product selection and purchase, to checking delivery status after ordering, and even providing shopping assistance based on users&rsquo; attributes and purchase history.While online shopping allows you to compare and consider from a huge range of products, it also creates challenges such as not knowing what to choose and taking too much time to compare and consider.In response to these challenges, Yahoo! Shopping has gradually provided features to assist with product selection, such as review summaries and product comparisons that [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":28950,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[186,208,211,237,206,85],"tags":[218,11624,11625,11623,11622],"ppma_author":[205],"class_list":["post-28901","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ai","category-apac","category-japan","category-news","category-regional","category-tech","tag-ai","tag-ai-support","tag-delivery-status","tag-shopping-experience","tag-yahoo-shopping"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Yahoo! Shopping introduces AI for complete buying flow<\/title>\n<meta name=\"description\" content=\"LINE Yahoo! introduces Yahoo! Shopping Agent, offering AI-powered help for browsing, buying and personalized shopping insights.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Yahoo! Shopping introduces AI for complete buying flow\" \/>\n<meta property=\"og:description\" content=\"LINE Yahoo! introduces Yahoo! Shopping Agent, offering AI-powered help for browsing, buying and personalized shopping insights.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/\" \/>\n<meta property=\"og:site_name\" content=\"itbusinesstoday\" \/>\n<meta property=\"article:published_time\" content=\"2026-02-25T11:09:56+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2026\/02\/Yahoo_-Shopping-Generative-AI-launches-new-feature-to-support-the-entire-shopping-experience_-from-consideration-to-post-purchase.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"NewsDesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"NewsDesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"3\u5206\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u30e4\u30d5\u30fc\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3001AI\u5c0e\u5165\u3067\u8cfc\u5165\u30d5\u30ed\u30fc\u3092\u5b8c\u5099","description":"LINE\u30e4\u30d5\u30fc\u304c\u300cYahoo! \u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u300d\u3092\u767a\u8868\u3002.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/","og_locale":"ja_JP","og_type":"article","og_title":"Yahoo! Shopping introduces AI for complete buying flow","og_description":"LINE Yahoo! introduces Yahoo! Shopping Agent, offering AI-powered help for browsing, buying and personalized shopping insights.","og_url":"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/","og_site_name":"itbusinesstoday","article_published_time":"2026-02-25T11:09:56+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2026\/02\/Yahoo_-Shopping-Generative-AI-launches-new-feature-to-support-the-entire-shopping-experience_-from-consideration-to-post-purchase.webp","type":"image\/webp"}],"author":"NewsDesk","twitter_card":"summary_large_image","twitter_misc":{"\u57f7\u7b46\u8005":"NewsDesk","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"3\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#article","isPartOf":{"@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/"},"author":{"name":"NewsDesk","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/person\/d58d81f55e8acd257ab63d49fb4ea812"},"headline":"Yahoo! Shopping launches AI for full shopping journey","datePublished":"2026-02-25T11:09:56+00:00","mainEntityOfPage":{"@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/"},"wordCount":439,"publisher":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization"},"image":{"@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#primaryimage"},"thumbnailUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2026\/02\/Yahoo_-Shopping-Generative-AI-launches-new-feature-to-support-the-entire-shopping-experience_-from-consideration-to-post-purchase.webp","keywords":["AI","AI support","delivery status","shopping experience","Yahoo Shopping"],"articleSection":["AI","APAC","Japan","News","Regional","Tech"],"inLanguage":"ja"},{"@type":"WebPage","@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/","url":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/","name":"\u30e4\u30d5\u30fc\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u3001AI\u5c0e\u5165\u3067\u8cfc\u5165\u30d5\u30ed\u30fc\u3092\u5b8c\u5099","isPartOf":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#website"},"primaryImageOfPage":{"@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#primaryimage"},"image":{"@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#primaryimage"},"thumbnailUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2026\/02\/Yahoo_-Shopping-Generative-AI-launches-new-feature-to-support-the-entire-shopping-experience_-from-consideration-to-post-purchase.webp","datePublished":"2026-02-25T11:09:56+00:00","description":"LINE\u30e4\u30d5\u30fc\u304c\u300cYahoo! \u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u300d\u3092\u767a\u8868\u3002.","breadcrumb":{"@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#primaryimage","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2026\/02\/Yahoo_-Shopping-Generative-AI-launches-new-feature-to-support-the-entire-shopping-experience_-from-consideration-to-post-purchase.webp","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2026\/02\/Yahoo_-Shopping-Generative-AI-launches-new-feature-to-support-the-entire-shopping-experience_-from-consideration-to-post-purchase.webp","width":1200,"height":800,"caption":"Yahoo! Shopping"},{"@type":"BreadcrumbList","@id":"https:\/\/itbusinesstoday.com\/tech\/ai\/yahoo-shopping-launches-ai-for-full-shopping-journey\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/itbusinesstoday.com\/"},{"@type":"ListItem","position":2,"name":"Yahoo! Shopping launches AI for full shopping journey"}]},{"@type":"WebSite","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#website","url":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/","name":"\u30a4\u30c3\u30c8\u30d3\u30b8\u30cd\u30b9\u30c8\u30a5\u30c7\u30a4","description":"","publisher":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization","name":"\u30a4\u30c3\u30c8\u30d3\u30b8\u30cd\u30b9\u30c8\u30a5\u30c7\u30a4","url":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/logo\/image\/","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/Asset-1.png","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/Asset-1.png","width":663,"height":275,"caption":"itbusinesstoday"},"image":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/person\/d58d81f55e8acd257ab63d49fb4ea812","name":"\u30cb\u30e5\u30fc\u30b9\u30c7\u30b9\u30af","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png74f313ad3d6fa27a1eee85c30be63d03","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","caption":"NewsDesk"},"sameAs":["https:\/\/itbusinesstoday.com"],"url":"https:\/\/itbusinesstoday.com\/ja\/author\/newsdesk\/"}]}},"authors":[{"term_id":205,"user_id":4,"is_guest":0,"slug":"newsdesk","display_name":"NewsDesk","avatar_url":{"url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","url2x":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png"},"author_category":"","first_name":"NewsDesk","last_name":"","user_url":"https:\/\/itbusinesstoday.com","job_title":"","description":""}],"_links":{"self":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/28901","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/comments?post=28901"}],"version-history":[{"count":1,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/28901\/revisions"}],"predecessor-version":[{"id":28902,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/28901\/revisions\/28902"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/media\/28950"}],"wp:attachment":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/media?parent=28901"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/categories?post=28901"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/tags?post=28901"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/ppma_author?post=28901"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}