{"id":27270,"date":"2026-01-28T13:21:31","date_gmt":"2026-01-28T13:21:31","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=27270"},"modified":"2026-01-28T13:21:31","modified_gmt":"2026-01-28T13:21:31","slug":"ntt-docomo-unveils-ai-powered-solution-to-streamline-digital-out-of-home-dooh-advertising-review","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/tech\/ai\/ntt-docomo-unveils-ai-powered-solution-to-streamline-digital-out-of-home-dooh-advertising-review\/","title":{"rendered":"NTT\u30c9\u30b3\u30e2\u3001AI\u3092\u6d3b\u7528\u3057\u305fDOOH\uff08\u30c7\u30b8\u30bf\u30eb\u30fb\u30a2\u30a6\u30c8\u30fb\u30db\u30fc\u30e0\uff09\u5e83\u544a\u306e\u898b\u76f4\u3057\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u767a\u8868"},"content":{"rendered":"

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\u5e83\u544a\u696d\u754c\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u7406\u7531<\/strong><\/h3>\n

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\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a NTT\u3068\u4e2d\u56fd\u96fb\u529b\u3001\u30ab\u30b9\u30bf\u30e0LLM\u8a66\u9a13\u3067\u96fb\u529b\u5206\u91ce\u306eAI\u3092\u958b\u62d3<\/a><\/h4>\n

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AI\u306e\u4ed5\u7d44\u307f<\/strong>-\u30d1\u30ef\u30fc\u30c9\u30fb\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u30fb\u30ef\u30fc\u30af\u30b9<\/strong><\/h3>\n

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AI\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u30bd\u30fc\u30b9\u304b\u3089\u6700\u65b0\u306e\u60c5\u5831\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u53d6\u5f97\u3067\u304d\u308b\u30a6\u30a7\u30d6\u691c\u7d22\u30d9\u30fc\u30b9\u306e\u57fa\u76e4\u6280\u8853<\/p>\n

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\u30c9\u30b3\u30e2\u304cAI\u5e83\u544a\u306b\u53c2\u5165\u3002\u3053\u306e\u52d5\u304d\u306f\u3001\u81ea\u793e\u306e\u6280\u8853\u7684\u5f37\u307f\u3068\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u65b0\u305f\u306a\u5e02\u5834\u306b\u53c2\u5165\u3059\u308b\u8a08\u753b\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3001\u30a8\u30f3\u30bf\u30fc\u30d7\u30e9\u30a4\u30ba\u30fb\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\u306a\u3069\u3002.<\/p>\n

\u4f01\u696d\u3068\u5e83\u544a\u4e3b\u3078\u306e\u5f71\u97ff<\/strong><\/h3>\n

\u5e83\u544a\u4e3b\u3068\u30e1\u30c7\u30a3\u30a2\u30fb\u30aa\u30fc\u30ca\u30fc\u306f\u3001\u3053\u306e\u9769\u65b0\u7684\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u304b\u3089\u5927\u304d\u306a\u30e1\u30ea\u30c3\u30c8\u3092\u5f97\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\uff1a<\/p>\n

\u30ec\u30d3\u30e5\u30fc\u306e\u81ea\u52d5\u5316\u306b\u3088\u308a\u3001\u904b\u7528\u30b3\u30b9\u30c8\u304c\u524a\u6e1b\u3055\u308c\u307e\u3059\u3002\u52b4\u50cd\u96c6\u7d04\u7684\u306a\u624b\u4f5c\u696d\u306b\u3088\u308b\u30c1\u30a7\u30c3\u30af\u3092\u524a\u6e1b\u3057\u3001\u5404\u914d\u5c5e\u5148\u306e\u30b3\u30b9\u30c8\u3092\u524a\u6e1b\u3057\u307e\u3059\u3002.<\/p>\n

AI\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5c55\u958b\u3092\u30b9\u30d4\u30fc\u30c9\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u8fc5\u901f\u306a\u30bf\u30fc\u30f3\u30a2\u30e9\u30a6\u30f3\u30c9\u3092\u610f\u5473\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u306f\u6025\u901f\u306b\u5909\u5316\u3059\u308b\u5e02\u5834\u3067\u30c1\u30e3\u30f3\u30b9\u3092\u3064\u304b\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/p>\n

\u3053\u306e\u30b7\u30b9\u30c6\u30e0\u306e\u30b9\u30de\u30fc\u30c8\u306a\u5206\u6790\u306f\u3001\u3055\u307e\u3056\u307e\u306a\u6cd5\u5f8b\u3084\u5185\u5bb9\u306e\u30eb\u30fc\u30eb\u306b\u5bfe\u5fdc\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5168\u4f53\u7684\u306a\u5b89\u5168\u6027\u3092\u9ad8\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002.<\/p>\n

DOOH\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u304c\u90fd\u5e02\u90e8\u3067\u62e1\u5927\u3059\u308b\u306b\u3064\u308c\u3001\u3053\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u5927\u91cf\u306e\u30c7\u30fc\u30bf\u306b\u3082\u5bfe\u5fdc\u3067\u304d\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u306b\u4eba\u54e1\u3092\u5897\u3084\u3059\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002.<\/p>\n

\u30e1\u30c7\u30a3\u30a2\u4f01\u696d\u3084\u5c4b\u5916\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u306f\u3001AI\u3092\u6d3b\u7528\u3057\u305f\u5be9\u67fb\u30b7\u30b9\u30c6\u30e0\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u305d\u3046\u3059\u308b\u3053\u3068\u3067\u3001\u30d7\u30ed\u30bb\u30b9\u304c\u30b9\u30d4\u30fc\u30c9\u30a2\u30c3\u30d7\u3057\u307e\u3059\u3002\u5e83\u544a\u4e3b\u306e\u6e80\u8db3\u5ea6\u3082\u9ad8\u307e\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001DOOH\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306f\u30c7\u30b8\u30bf\u30eb\u30e1\u30c7\u30a3\u30a2\u3084\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3068\u306e\u7af6\u4e89\u529b\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002.<\/p>\n

\u4eca\u5f8c\u306e\u5c55\u958b\u3068\u30ed\u30fc\u30c9\u30de\u30c3\u30d7<\/strong><\/h3>\n

\u30c9\u30b3\u30e2\u306f\u3001AI\u306b\u3088\u308b\u81ea\u52d5\u5316\u3092\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u5be9\u67fb\u30ef\u30fc\u30af\u30d5\u30ed\u30fc\u306b\u62e1\u5927\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u4e3b\u306e\u4fe1\u983c\u6027\u3092\u691c\u8a3c\u3059\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u898f\u5236\u3084\u502b\u7406\u306b\u6e96\u62e0\u3057\u305f\u30d3\u30b8\u30e5\u30a2\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8a55\u4fa1\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u3001\u3055\u3089\u306b\u6a5f\u80fd\u3092\u62e1\u5f35\u3059\u308b\u8a08\u753b\u3092\u793a\u3057\u3066\u3044\u307e\u3059\u3002.<\/p>\n

DOOH\u5e83\u544a\u304c\u3088\u308a\u6ca1\u5165\u7684\u3067\u30de\u30eb\u30c1\u30e1\u30c7\u30a3\u30a2\u306a\u3082\u306e\u306b\u306a\u308b\u306b\u3064\u308c\u3001\u3053\u306e\u6b21\u306e\u6bb5\u968e\u306f\u3001\u8907\u96d1\u306a\u52d5\u753b\u3084\u30b0\u30e9\u30d5\u30a3\u30ab\u30eb\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u691c\u67fb\u3092\u51e6\u7406\u3059\u308b\u3088\u3046\u306b\u8a2d\u8a08\u3055\u308c\u305f\u30d3\u30b8\u30e5\u30a2\u30ebAI\u3068\u6a5f\u68b0\u5b66\u7fd2\u3092\u7d44\u307f\u8fbc\u3080\u3053\u3068\u306b\u306a\u308a\u307e\u3059\u3002.<\/p>\n

\u7d50\u8ad6<\/strong><\/h3>\n

NTT\u30c9\u30b3\u30e2\u306eAI\u3092\u6d3b\u7528\u3057\u305fDOOH\u5e83\u544a\u4e3b\u30ec\u30d3\u30e5\u30fc\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u9ad8\u5ea6\u306aAI\u3092\u73fe\u5b9f\u306e\u30e1\u30c7\u30a3\u30a2\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u306b\u9069\u7528\u3059\u308b\u91cd\u8981\u306a\u4e00\u6b69\u3068\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u30e1\u30c7\u30a3\u30a2\u4f01\u696d\u306eDOOH\u5e83\u544a\u306e\u4fa1\u5024\u3092\u9ad8\u3081\u307e\u3059\u3002\u624b\u4f5c\u696d\u3092\u81ea\u52d5\u5316\u3057\u3001\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u3092\u5411\u4e0a\u3055\u305b\u3001\u5be9\u67fb\u30b5\u30a4\u30af\u30eb\u3092\u30b9\u30d4\u30fc\u30c9\u30a2\u30c3\u30d7\u3055\u305b\u307e\u3059\u3002\u901a\u4fe1\u4e8b\u696d\u8005\u306fAI\u3092\u63a1\u7528\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001\u9ad8\u5ea6\u306a\u63a5\u7d9a\u6027\u3001\u30b9\u30de\u30fc\u30c8\u30b7\u30b9\u30c6\u30e0\u3001\u81ea\u52d5\u5316\u3055\u308c\u305f\u30e1\u30c7\u30a3\u30a2\u306e\u672a\u6765\u3092\u5275\u9020\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u3088\u308a\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u3067\u52b9\u7387\u7684\u306a\u30c7\u30b8\u30bf\u30eb\u4f53\u9a13\u304c\u5b9f\u73fe\u3057\u307e\u3059\u3002.<\/p>","protected":false},"excerpt":{"rendered":"

NTT DOCOMO, Japan’s top mobile operator, is changing the Digital Out-Of-Home media scene. They are using a new artificial intelligence solution. This new method automates the ad review process for digital signs and large displays. It boosts efficiency in a fast-growing sector. By leveraging large language models, NTT DOCOMO is paving the way for a more streamlined and effective DOOH industry. DOOH advertising is growing. It includes billboards, public transit screens, and urban digital displays. This trend gives brands fresh ways to connect with consumers. They can go beyond just broadcast and online methods. This growth has made pre-publication reviews more complex and voluminous. So, it’s essential to ensure content […]<\/p>\n","protected":false},"author":7,"featured_media":27271,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[186,8098,85],"tags":[218,11082,328,2622,4172],"ppma_author":[572],"class_list":{"0":"post-27270","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ai","8":"category-news-articles","9":"category-tech","10":"tag-ai","11":"tag-dooh-advertising","12":"tag-machine-learning","13":"tag-ntt-docomo","14":"tag-telecom"},"yoast_head":"\nNTT 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