{"id":19943,"date":"2025-08-25T10:09:00","date_gmt":"2025-08-25T10:09:00","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=19943"},"modified":"2025-08-25T10:09:00","modified_gmt":"2025-08-25T10:09:00","slug":"minto-launches-beup-content-partnership-for-bereal","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/minto-launches-beup-content-partnership-for-bereal\/","title":{"rendered":"\u30df\u30f3\u30c8\u3001BeUP\u3092\u7acb\u3061\u4e0a\u3052\uff01BeReal\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>Minto Inc. is a content partner of BeReal Japan and has begun offering a collaborative package called &ldquo;BeUP!&rdquo;, which utilizes <a href=\"https:\/\/minto-inc.jp\/\" data-no-translation=\"\">Minto<\/a>&lsquo;s extensive creator network and content production capabilities.<\/p><h4>&ldquo;BeReal.&rdquo; captures the &ldquo;real&rdquo; of Generation Z<\/h4><p>&ldquo;BeReal.&rdquo; is a photo-sharing app that allows users to share real, everyday moments and encourages self-expression without filters or embellishments. It has attracted attention, especially from Gen Z, and its influence is expanding, with over 5 million monthly active users (MAU) in Japan and even being nominated for the &ldquo;2024 U-CAN New Word and Buzzword Award.&rdquo;<\/p><h4>&ldquo;BeUP!&rdquo; allows you to use high-quality entertainment content for advertising without worrying about production costs<\/h4><p>&ldquo;BeUP!&rdquo; is an advertising package created by BeReal Japan&rsquo;s content partners. By combining BeReal advertising with a variety of entertainment content, such as manga, illustrations, animations, and short dramas, it is possible to create a brand experience that resonates with Gen Z and is expected to be highly receptive to audiences.<\/p><h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/super-studio-offers-free-ecforce-ai-for-commerce-businesses\/\" rel=\"bookmark\">SUPER STUDIO offers free &ldquo;ecforce AI&rdquo; for commerce businesses<\/a><\/h4><p>\u307e\u305f\u3001\u4e00\u5b9a\u984d\u4ee5\u4e0a\u306e\u5e83\u544a\u914d\u4fe1\u6599\u3092\u3054\u767a\u6ce8\u3044\u305f\u3060\u3044\u305f\u5834\u5408\u306f\u3001\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u5236\u4f5c\u8cbb\u3092\u5b9f\u8cea\u7121\u6599\u3067\u3054\u63d0\u4f9b\u3044\u305f\u3057\u307e\u3059\u3002<\/p><p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000251.000029274.html\" data-no-translation=\"\">PRTimes<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Minto Inc. is a content partner of BeReal Japan and has begun offering a collaborative package called &ldquo;BeUP!&rdquo;, which utilizes Minto&lsquo;s extensive creator network and content production capabilities.&ldquo;BeReal.&rdquo; captures the &ldquo;real&rdquo; of Generation Z&ldquo;BeReal.&rdquo; is a photo-sharing app that allows users to share real, everyday moments and encourages self-expression without filters or embellishments. It has attracted attention, especially from Gen Z, and its influence is expanding, with over 5 million monthly active users (MAU) in Japan and even being nominated for the &ldquo;2024 U-CAN New Word and Buzzword Award.&rdquo;&ldquo;BeUP!&rdquo; allows you to use high-quality entertainment content for advertising without worrying about production costs&ldquo;BeUP!&rdquo; is an advertising package created by BeReal [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":19944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,211,190,92,237,206],"tags":[7335,7336,7334,571,7337],"ppma_author":[205],"class_list":["post-19943","post","type-post","status-publish","format-standard","has-post-thumbnail","category-apac","category-japan","category-marketing","category-martech","category-news","category-regional","tag-bereal","tag-beup","tag-content-production","tag-marketing","tag-minto"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Minto Unveils BeUP! Collaboration Package for BeReal<\/title>\n<meta name=\"description\" content=\"Minto launches \u201cBeUP!\u201d with BeReal Japan, offering a collaboration package that taps into its strong creator network and content expertise.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/minto-launches-beup-content-partnership-for-bereal\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Minto Unveils BeUP! 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