{"id":19099,"date":"2025-08-07T12:30:40","date_gmt":"2025-08-07T12:30:40","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=19099"},"modified":"2025-08-07T12:30:40","modified_gmt":"2025-08-07T12:30:40","slug":"resona-bank-adopts-ai-tool-to-boost-contact-center-sales","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/resona-bank-adopts-ai-tool-to-boost-contact-center-sales\/","title":{"rendered":"\u308a\u305d\u306a\u9280\u884c\u3001\u30b3\u30f3\u30bf\u30af\u30c8\u30bb\u30f3\u30bf\u30fc\u306e\u55b6\u696d\u529b\u5f37\u5316\u306bAI\u30c4\u30fc\u30eb\u3092\u5c0e\u5165"},"content":{"rendered":"<p>PKSHA Technology Inc.\u306f\u3001\u682a\u5f0f\u4f1a\u793e\u308a\u305d\u306a\u9280\u884c\u3068\u65b0\u305f\u306b\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3057\u3001\u540c\u884c\u306e\u55b6\u696d\u696d\u52d9\u306bAI\u3092\u6d3b\u7528\u3057\u305f\u4f1a\u8a71\u30a4\u30f3\u30c6\u30ea\u30b8\u30a7\u30f3\u30b9\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u300cPKSHA Speech Insight\u300d\u3092\u5168\u9762\u5c0e\u5165\u3059\u308b\u3053\u3068\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u306e\u6226\u7565\u7684\u306a\u5c0e\u5165\u306f\u3001\u308a\u305d\u306a\u9280\u884c\u304c\u30b3\u30f3\u30bf\u30af\u30c8\u30bb\u30f3\u30bf\u30fc\u3001\u7279\u306b\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u52b9\u7387\u3068\u8cea\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306b\u884c\u3063\u3066\u3044\u308b\u53d6\u308a\u7d44\u307f\u306e\u4e00\u74b0\u3067\u3059\u3002\u540c\u884c\u306f\u4e3b\u306b2\u3064\u306e\u8ab2\u984c\u306b\u76f4\u9762\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u7b2c\u4e00\u306b\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u304c\u30a2\u30d5\u30bf\u30fc\u30b3\u30fc\u30eb\u696d\u52d9\u306b\u591a\u304f\u306e\u6642\u9593\u3092\u8cbb\u3084\u3057\u3066\u3044\u305f\u3053\u3068\u3002\u305d\u306e\u305f\u3081\u3001\u3088\u308a\u591a\u304f\u306e\u9867\u5ba2\u306b\u96fb\u8a71\u3092\u304b\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3067\u3057\u305f\u30022\u3064\u76ee\u306f\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u30b9\u30ad\u30eb\u306e\u4f7f\u3044\u65b9\u306b\u3088\u3063\u3066\u3001\u30a2\u30dd\u30a4\u30f3\u30c8\u30e1\u30f3\u30c8\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u5927\u304d\u304f\u7570\u306a\u308b\u3053\u3068\u3067\u3059\u3002\u3053\u306e\u9055\u3044\u304c\u3001\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u5e83\u3081\u308b\u3053\u3068\u3092\u96e3\u3057\u304f\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u512a\u79c0\u306a\u30b9\u30bf\u30c3\u30d5\u306e\u6210\u529f\u3092\u7d44\u7e54\u5168\u4f53\u306b\u30b3\u30d4\u30fc\u3059\u308b\u3053\u3068\u3082\u56f0\u96e3\u3067\u3057\u305f\u3002<\/p>\n<p>\u308a\u305d\u306a\u9280\u884c\u306f\u3001PKSHA Speech Insight\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u306e2\u3064\u306e\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308b\u4e88\u5b9a\u3067\u3059\u3002\u3053\u306e\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001AI\u3092\u4f7f\u3063\u3066\u4f1a\u8a71\u3092\u81ea\u52d5\u7684\u306b\u66f8\u304d\u8d77\u3053\u3057\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u901a\u8a71\u5f8c\u306e\u4e8b\u52d9\u4f5c\u696d\u3092\u524a\u6e1b\u3002\u305d\u306e\u7d50\u679c\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306f1\u65e5\u306b\u3088\u308a\u591a\u304f\u306e\u96fb\u8a71\u3092\u51e6\u7406\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u30b7\u30b9\u30c6\u30e0\u306f\u3001\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\uff08LLM\uff09\u3092\u4f7f\u7528\u3057\u3066\u3001\u9867\u5ba2\u3068\u306e\u3084\u308a\u53d6\u308a\u306e\u826f\u3057\u60aa\u3057\u3092\u30c1\u30a7\u30c3\u30af\u3057\u307e\u3059\u3002\u3053\u306e\u5206\u6790\u306b\u3088\u308a\u3001\u52b9\u679c\u7684\u306a\u4f1a\u8a71\u306e\u50be\u5411\u3084\u30a2\u30dd\u30a4\u30f3\u30c8\u3092\u78ba\u4fdd\u3059\u308b\u305f\u3081\u306e\u30c6\u30af\u30cb\u30c3\u30af\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u3053\u308c\u3089\u306e\u6d1e\u5bdf\u3092\u53ef\u8996\u5316\u3057\u3001\u30c1\u30fc\u30e0\u5168\u4f53\u304c\u5b66\u3073\u3001\u9069\u7528\u3067\u304d\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\n<h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/customer-experience\/fastly-and-stclab-inc-announce-strategic-collaboration\/\" rel=\"bookmark\">Fastly\u3068STCLab Inc\u304c\u6226\u7565\u7684\u63d0\u643a\u3092\u767a\u8868<\/a><\/h4>\n<p>\u3053\u306e\u65b9\u6cd5\u306f <a href=\"https:\/\/www.resonabank.co.jp\/\">\u308a\u305d\u306a\u9280\u884c<\/a> \u500b\u4eba\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u30c1\u30fc\u30e0\u306e\u529b\u306b\u5909\u3048\u308b\u30c7\u30fc\u30bf\u306b\u57fa\u3065\u3044\u305f\u7740\u5b9f\u306a\u55b6\u696d\u6587\u5316\u3092\u7bc9\u304d\u307e\u3059\u3002 <a href=\"https:\/\/www.pkshatech.com\/\">PKSHA\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u00a0<\/a> Speech Insight\u306f\u696d\u52d9\u52b9\u7387\u3092\u9ad8\u3081\u3001\u5168\u4f53\u7684\u306a\u30b5\u30fc\u30d3\u30b9\u54c1\u8cea\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002\u540c\u884c\u306f\u3001\u30aa\u30da\u30ec\u30fc\u30bf\u30fc\u306e\u6210\u529f\u4e8b\u4f8b\u3092\u6559\u80b2\u53ef\u80fd\u306a\u624b\u6cd5\u306b\u5909\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u30a4\u30f3\u30b5\u30a4\u30c9\u30bb\u30fc\u30eb\u30b9\u306e\u751f\u7523\u6027\u3092\u9ad8\u3081\u3001\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u5411\u4e0a\u3055\u305b\u3066\u3044\u307e\u3059\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>PKSHA Technology Inc. has announced a new partnership with Resona Bank, Ltd. to fully implement PKSHA Speech Insight, an AI-driven conversational intelligence solution, across the bank\u2019s sales operations. This strategic deployment is part of Resona Bank\u2019s broader initiative to strengthen the efficiency and quality of its contact center activities, particularly in the area of inside sales. The bank faced two main challenges. First, operators spent too much time on after-call work. This cut into their ability to make more customer calls. Second, appointment conversion rates varied a lot based on how operators used their skills. These differences made it hard to spread best practices. They also made it tough to [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":19100,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,188,211,92,237,206],"tags":[465,428,6906,2172,6904,6905],"ppma_author":[572],"class_list":{"0":"post-19099","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-apac","8":"category-customer-experience","9":"category-japan","10":"category-martech","11":"category-news","12":"category-regional","13":"tag-contact-center","14":"tag-customer-experience","15":"tag-pksha-technology","16":"tag-resona-bank","17":"tag-sales-operation","18":"tag-speech-insight"},"yoast_head":"<!-- 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