{"id":17381,"date":"2025-07-09T10:51:05","date_gmt":"2025-07-09T10:51:05","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=17381"},"modified":"2025-07-09T10:51:05","modified_gmt":"2025-07-09T10:51:05","slug":"geolocation-tech-integrates-surfpoint-into-red-platform","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/","title":{"rendered":"\u30b8\u30aa\u30ed\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30c6\u30c3\u30af\u304cSURFPOINT\u3092\u30ec\u30c3\u30c9\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306b\u7d71\u5408"},"content":{"rendered":"<?xml encoding=\"utf-8\" ?><p>Geolocation Technology Inc., which develops and provides services for IP geolocation technology that adds over 100 types of data, including location information and corporate information, to IP addresses, is pleased to announce that its IP Geolocation database &ldquo;SURFPOINT&rdquo; has been integrated into &ldquo;Red,&rdquo; a marketing platform provided by FreakOut Inc.<\/p><p>In the field of B2B marketing, there is an ever-increasing need for things like &ldquo;precise approaches to specific companies&rdquo; and &ldquo;data integration with sales departments.&rdquo; In particular, accurately identifying companies that anonymously visit a website and approaching them at the optimal time is a key factor in determining the results of marketing and sales activities.<\/p><p>To address these issues, FreakOut&rsquo;s marketing platform &ldquo;Red&rdquo; has been linked to our IP Geolocation database &ldquo;SURFPOINT.&rdquo; This will improve the targeting accuracy of individual companies on &ldquo;Red,&rdquo; and is expected to further strengthen account-based marketing and sales collaboration.<\/p><h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/anytag-adds-mcp-support-boosts-efficiency-with-ai-agents\/\" rel=\"bookmark\">AnyTag\u304cMCP\u30b5\u30dd\u30fc\u30c8\u3092\u8ffd\u52a0\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3067\u52b9\u7387\u6027\u3092\u5411\u4e0a<\/a><\/h4><p>&ldquo;SURFPOINT&rdquo; is an IP <a href=\"https:\/\/www.geolocation.co.jp\/\" data-no-translation=\"\">Geolocation<\/a> \u4f01\u696d\u540d\u3001\u696d\u7a2e\u3001\u4f01\u696d\u898f\u6a21\u3001\u6240\u5728\u5730\u306a\u3069\u306e\u4f01\u696d\u5c5e\u6027\u60c5\u5831\u3068\u3001\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u4e0a\u306e\u5168IPv4\u30fbIPv6\u30a2\u30c9\u30ec\u30b9\u3092\u9ad8\u7cbe\u5ea6\u306b\u7d10\u4ed8\u3051\u305f\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3067\u3059\u3002\u65e5\u672c\u56fd\u5185\u306eIP\u30a2\u30c9\u30ec\u30b9\u306b\u95a2\u3059\u308b\u6700\u65b0\u304b\u3064\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u60c5\u5831\u3092\u7d99\u7d9a\u7684\u306b\u8abf\u67fb\u30fb\u5206\u6790\u3057\u3001\u5e38\u306b\u7cbe\u5ea6\u306e\u9ad8\u3044\u30c7\u30fc\u30bf\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002Web\u30a2\u30af\u30bb\u30b9\u5143\u306eIP\u30a2\u30c9\u30ec\u30b9\u304b\u3089\u4f01\u696d\u60c5\u5831\u3092\u63a8\u5b9a\u3067\u304d\u308b\u305f\u3081\u3001BtoB\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u91ce\u3067\u306f\u3001\u30a8\u30ea\u30a2\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3001\u4f01\u696d\u5358\u4f4d\u3067\u306e\u5e83\u544a\u914d\u4fe1\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306a\u3069\u306b\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u30bb\u30ad\u30e5\u30ea\u30c6\u30a3\u5bfe\u7b56\u3001\u4e0d\u6b63\u30a2\u30af\u30bb\u30b9\u691c\u77e5\u3001\u8457\u4f5c\u6a29\u4fdd\u8b77\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u7ba1\u7406\u306a\u3069\u5e45\u5e83\u3044\u7528\u9014\u306b\u6d3b\u7528\u3067\u304d\u3001\u69d8\u3005\u306a\u696d\u754c\u3067\u5c0e\u5165\u304c\u9032\u3093\u3067\u3044\u307e\u3059\u3002<\/p><p>\u307e\u305f\u3001SURFPOINT\u306f\u30c7\u30fc\u30bf\u63d0\u4f9b\u3060\u3051\u3067\u306a\u304f\u3001API\u9023\u643a\u306b\u3088\u308a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c4\u30fc\u30eb\u3084Web\u89e3\u6790\u30b5\u30fc\u30d3\u30b9\u3001\u5e83\u544a\u914d\u4fe1\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306a\u3069\u3001\u69d8\u3005\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3078\u306e\u30c7\u30fc\u30bf\u53d6\u308a\u8fbc\u307f\u3082\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u304a\u308a\u3001\u81ea\u793e\u88fd\u54c1\u3067\u306e\u30c7\u30fc\u30bf\u6d3b\u7528\u3092\u691c\u8a0e\u3055\u308c\u3066\u3044\u308b\u4f01\u696d\u69d8\u306b\u3082\u3054\u5229\u7528\u3044\u305f\u3060\u3051\u307e\u3059\u3002<\/p><p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000084.000023824.html\" data-no-translation=\"\">PRTimes<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Geolocation Technology Inc., which develops and provides services for IP geolocation technology that adds over 100 types of data, including location information and corporate information, to IP addresses, is pleased to announce that its IP Geolocation database &ldquo;SURFPOINT&rdquo; has been integrated into &ldquo;Red,&rdquo; a marketing platform provided by FreakOut Inc.In the field of B2B marketing, there is an ever-increasing need for things like &ldquo;precise approaches to specific companies&rdquo; and &ldquo;data integration with sales departments.&rdquo; In particular, accurately identifying companies that anonymously visit a website and approaching them at the optimal time is a key factor in determining the results of marketing and sales activities.To address these issues, FreakOut&rsquo;s marketing platform [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":17382,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,211,190,92,237,206],"tags":[4247,6066,571,6064,6065],"ppma_author":[205],"class_list":["post-17381","post","type-post","status-publish","format-standard","has-post-thumbnail","category-apac","category-japan","category-marketing","category-martech","category-news","category-regional","tag-freakout","tag-geolocation-technology","tag-marketing","tag-red","tag-surfpoint"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Geolocation Tech Adds SURFPOINT to Red for B2B Targeting<\/title>\n<meta name=\"description\" content=\"Geolocation Technology has integrated its &quot;SURFPOINT&quot; into FreakOut&#039;s marketing platform &quot;Red&quot; to enhance B2B targeting with IP data.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Geolocation Tech Adds SURFPOINT to Red for B2B Targeting\" \/>\n<meta property=\"og:description\" content=\"Geolocation Technology has integrated its &quot;SURFPOINT&quot; into FreakOut&#039;s marketing platform &quot;Red&quot; to enhance B2B targeting with IP data.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/\" \/>\n<meta property=\"og:site_name\" content=\"itbusinesstoday\" \/>\n<meta property=\"article:published_time\" content=\"2025-07-09T10:51:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/07\/Introducing-IP-Geolocation-database-SURFPOINT-to-marketing-platform.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"NewsDesk\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"NewsDesk\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"2\u5206\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u30b8\u30aa\u30ed\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30c6\u30c3\u30af\u3001B2B\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306bSURFPOINT\u3092Red\u306b\u8ffd\u52a0","description":"\u30b8\u30aa\u30ed\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u3001\u30d5\u30ea\u30fc\u30af\u30a2\u30a6\u30c8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cRed\u300d\u306b\u300cSURFPOINT\u300d\u3092\u7d71\u5408\u3057\u3001IP\u30c7\u30fc\u30bf\u306b\u3088\u308bB2B\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5f37\u5316\u3057\u307e\u3057\u305f\u3002.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/","og_locale":"ja_JP","og_type":"article","og_title":"Geolocation Tech Adds SURFPOINT to Red for B2B Targeting","og_description":"Geolocation Technology has integrated its \"SURFPOINT\" into FreakOut's marketing platform \"Red\" to enhance B2B targeting with IP data.","og_url":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/","og_site_name":"itbusinesstoday","article_published_time":"2025-07-09T10:51:05+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/07\/Introducing-IP-Geolocation-database-SURFPOINT-to-marketing-platform.webp","type":"image\/webp"}],"author":"NewsDesk","twitter_card":"summary_large_image","twitter_misc":{"\u57f7\u7b46\u8005":"NewsDesk","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"2\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#article","isPartOf":{"@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/"},"author":{"name":"NewsDesk","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/person\/d58d81f55e8acd257ab63d49fb4ea812"},"headline":"Geolocation Tech integrates SURFPOINT into Red platform","datePublished":"2025-07-09T10:51:05+00:00","mainEntityOfPage":{"@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/"},"wordCount":325,"publisher":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization"},"image":{"@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/07\/Introducing-IP-Geolocation-database-SURFPOINT-to-marketing-platform.webp","keywords":["FreakOut","Geolocation Technology","marketing","Red","SURFPOINT"],"articleSection":["APAC","Japan","Marketing","Martech","News","Regional"],"inLanguage":"ja"},{"@type":"WebPage","@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/","url":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/","name":"\u30b8\u30aa\u30ed\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30c6\u30c3\u30af\u3001B2B\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306bSURFPOINT\u3092Red\u306b\u8ffd\u52a0","isPartOf":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#website"},"primaryImageOfPage":{"@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#primaryimage"},"image":{"@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#primaryimage"},"thumbnailUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/07\/Introducing-IP-Geolocation-database-SURFPOINT-to-marketing-platform.webp","datePublished":"2025-07-09T10:51:05+00:00","description":"\u30b8\u30aa\u30ed\u30b1\u30fc\u30b7\u30e7\u30f3\u30fb\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306f\u3001\u30d5\u30ea\u30fc\u30af\u30a2\u30a6\u30c8\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cRed\u300d\u306b\u300cSURFPOINT\u300d\u3092\u7d71\u5408\u3057\u3001IP\u30c7\u30fc\u30bf\u306b\u3088\u308bB2B\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u5f37\u5316\u3057\u307e\u3057\u305f\u3002.","breadcrumb":{"@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#primaryimage","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/07\/Introducing-IP-Geolocation-database-SURFPOINT-to-marketing-platform.webp","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/07\/Introducing-IP-Geolocation-database-SURFPOINT-to-marketing-platform.webp","width":1200,"height":800,"caption":"Geolocation Technology"},{"@type":"BreadcrumbList","@id":"https:\/\/itbusinesstoday.com\/martech\/marketing\/geolocation-tech-integrates-surfpoint-into-red-platform\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/itbusinesstoday.com\/"},{"@type":"ListItem","position":2,"name":"Geolocation Tech integrates SURFPOINT into Red platform"}]},{"@type":"WebSite","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#website","url":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/","name":"\u30a4\u30c3\u30c8\u30d3\u30b8\u30cd\u30b9\u30c8\u30a5\u30c7\u30a4","description":"","publisher":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Organization","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#organization","name":"\u30a4\u30c3\u30c8\u30d3\u30b8\u30cd\u30b9\u30c8\u30a5\u30c7\u30a4","url":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/","logo":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/logo\/image\/","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/Asset-1.png","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/Asset-1.png","width":663,"height":275,"caption":"itbusinesstoday"},"image":{"@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/itbusinesstoday-68b209.ingress-baronn.ewp.live\/#\/schema\/person\/d58d81f55e8acd257ab63d49fb4ea812","name":"\u30cb\u30e5\u30fc\u30b9\u30c7\u30b9\u30af","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png74f313ad3d6fa27a1eee85c30be63d03","url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","contentUrl":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","caption":"NewsDesk"},"sameAs":["https:\/\/itbusinesstoday.com"],"url":"https:\/\/itbusinesstoday.com\/ja\/author\/newsdesk\/"}]}},"authors":[{"term_id":205,"user_id":4,"is_guest":0,"slug":"newsdesk","display_name":"NewsDesk","avatar_url":{"url":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png","url2x":"https:\/\/itbusinesstoday.com\/wp-content\/uploads\/2025\/01\/it.png"},"author_category":"","first_name":"NewsDesk","last_name":"","user_url":"https:\/\/itbusinesstoday.com","job_title":"","description":""}],"_links":{"self":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/17381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/comments?post=17381"}],"version-history":[{"count":1,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/17381\/revisions"}],"predecessor-version":[{"id":17383,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/posts\/17381\/revisions\/17383"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/media\/17382"}],"wp:attachment":[{"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/media?parent=17381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/categories?post=17381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/tags?post=17381"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/itbusinesstoday.com\/ja\/wp-json\/wp\/v2\/ppma_author?post=17381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}