{"id":16782,"date":"2025-06-30T11:26:35","date_gmt":"2025-06-30T11:26:35","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=16782"},"modified":"2025-06-30T11:26:35","modified_gmt":"2025-06-30T11:26:35","slug":"ghibli-inc-launches-deca-marketingagent-ai-platform","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/ghibli-inc-launches-deca-marketingagent-ai-platform\/","title":{"rendered":"\u682a\u5f0f\u4f1a\u793e\u30b8\u30d6\u30ea\u3001AI\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cDECA MarketingAgent\u300d\u3092\u63d0\u4f9b\u958b\u59cb"},"content":{"rendered":"<p><a href=\"https:\/\/givery.co.jp\/\">\u30b8\u30d6\u30ea\u30fc<\/a> \u4f01\u696d\u306e\u30b8\u30a7\u30cd\u30ec\u30fc\u30c6\u30a3\u30d6AI\u6d3b\u7528\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30c7\u30b8\u30bf\u30eb\u30c8\u30e9\u30f3\u30b9\u30d5\u30a9\u30fc\u30e1\u30fc\u30b7\u30e7\u30f3\u3092\u652f\u63f4\u3059\u308b\u682a\u5f0f\u4f1a\u793eDECA\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u696d\u52d9\u306b\u7279\u5316\u3057\u305fAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u69cb\u7bc9\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cDELA MarketingAgent\u300d\u3092\u30ea\u30ea\u30fc\u30b9\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<p>\u672c\u30b5\u30fc\u30d3\u30b9\u306f\u30011st Party Data\u306a\u3069\u306e\u4f01\u696d\u304c\u4fdd\u6709\u3059\u308b\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u4eee\u60f3\u9867\u5ba2\u3092\u751f\u6210\u3057\u3001\u305d\u306e\u9867\u5ba2\u50cf\u3092\u3082\u3068\u306bAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u65bd\u7b56\u306e\u7acb\u6848\u304b\u3089\u5b9f\u884c\u3001\u6539\u5584\u307e\u3067\u3092\u4e00\u8cab\u3057\u3066\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u3059\u3002<\/p>\n<p>300\u5e74\u4ee5\u4e0a\u306e\u6b74\u53f2\u3092\u6301\u3064\u4e2d\u5ddd\u653f\u4e03\u5546\u5e97\u69d8\u3068\u5171\u540c\u3067\u3001\u540c\u793e\u306e1st Party Data\u304b\u3089\u751f\u6210\u3057\u305f\u300c\u4eee\u60f3\u9867\u5ba2\u300d\u3092\u6d3b\u7528\u3057\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u304c\u63d0\u6848\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3082\u3068\u306b\u3001\u4eba\u9593\u304c\u30d6\u30e9\u30f3\u30c9\u306e\u30c8\u30fc\u30f3\u3084\u30de\u30ca\u30fc\u3092\u8abf\u6574\u3059\u308b\u30e1\u30eb\u30de\u30ac\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u5b9f\u65bd\u3057\u307e\u3057\u305f\u3002\u30c6\u30b9\u30c8\u904b\u7528\u3067\u306f\u3001\u958b\u5c01\u7387\u3001\u30af\u30ea\u30c3\u30af\u7387\u3068\u3082\u306b\u65e2\u5b58\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4e0a\u56de\u308b\u7d50\u679c\u3092\u8a18\u9332\u3002<\/p>\n<h4>\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a <a class=\"p-url\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/huckleberry-and-avic-partner-on-corelink-for-tiktok-shop\/\" rel=\"bookmark\">\u30cf\u30c3\u30af\u30eb\u30d9\u30ea\u30fc\u3068AViC\u3001TikTok\u30b7\u30e7\u30c3\u30d7\u306eCoreLink\u3067\u63d0\u643a<\/a><\/h4>\n<p>ROI\u3084\u7d44\u7e54\u306e\u5236\u7d04\u304b\u3089\u5b9f\u73fe\u304c\u96e3\u3057\u304b\u3063\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3084\u3001\u4e00\u8cab\u3057\u305f\u9867\u5ba2\u4f53\u9a13\u306e\u63d0\u4f9b\u306a\u3069\u3001\u7406\u60f3\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u73fe\u3092\u652f\u63f4\u3057\u307e\u3059\u3002<\/p>\n<p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000344.000002454.html\">PR\u30bf\u30a4\u30e0\u30ba<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Ghibly Inc., which supports corporate use of generative AI and marketing digital transformation, is pleased to announce the release of &#8220;DECA MarketingAgent,&#8221; an AI agent building platform specialized for marketing work. This service is a platform that generates virtual customers based on data held by companies such as 1st Party Data, and then uses an AI agent to provide consistent support from planning to execution and improvement of measures based on that customer image. We conducted a joint test with Nakagawa Masashichi Shoten, a company with over 300 years of history, and used Virtual Customers generated from the company&#8217;s 1st Party Data to create an email newsletter campaign in which [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":16823,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,211,190,92,237,206],"tags":[5751,278,3557,571,5750],"ppma_author":[205],"class_list":{"0":"post-16782","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-apac","8":"category-japan","9":"category-marketing","10":"category-martech","11":"category-news","12":"category-regional","13":"tag-deca-marketingagent","14":"tag-digital-transformation","15":"tag-ghibli","16":"tag-marketing","17":"tag-virtual-customer"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ghibli Unveils DECA MarketingAgent AI Solution<\/title>\n<meta name=\"description\" content=\"Ghibly releases DECA MarketingAgent, an AI platform that empowers businesses to create marketing agents and drive digital transformation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/ghibli-inc-launches-deca-marketingagent-ai-platform\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ghibli Unveils DECA MarketingAgent AI Solution\" \/>\n<meta property=\"og:description\" content=\"Ghibly releases DECA MarketingAgent, an AI platform that empowers businesses to create marketing agents and drive digital 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