{"id":16279,"date":"2025-06-20T10:39:24","date_gmt":"2025-06-20T10:39:24","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=16279"},"modified":"2025-06-20T10:39:24","modified_gmt":"2025-06-20T10:39:24","slug":"abal-and-dentsu-to-offer-virtual-experiences-with-scape","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/abal-and-dentsu-to-offer-virtual-experiences-with-scape\/","title":{"rendered":"ABAL\u3068\u96fb\u901a\u3001Scape\u3067\u30d0\u30fc\u30c1\u30e3\u30eb\u4f53\u9a13\u3092\u63d0\u4f9b"},"content":{"rendered":"<p><a href=\"https:\/\/www.abal.jp\/\">\u30a2\u30d0\u30eb<\/a> \u306f\u3001\u72ec\u81ea\u306e\u7a7a\u9593\u62e1\u5f35\u6280\u8853\u3067\u7279\u8a31\u3092\u53d6\u5f97\u3057\u3001\u3059\u3067\u306b\u300cScape\u00ae\u300d\u3092\u767a\u58f2\u3057\u3066\u3044\u307e\u3059\u30026\u67081\u65e5\u3001\u540c\u793e\u306f\u3001\u4ee5\u4e0b\u306e\u4f01\u696d\u3068\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3057\u307e\u3057\u305f\u3002 <a href=\"https:\/\/www.dentsu.com\/\">\u96fb\u901a<\/a> 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rel=\"bookmark\">SIOS\u30c6\u30c3\u30af\u3001Boomi\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u8ca9\u58f2\u30fb\u30b5\u30dd\u30fc\u30c8\u3092\u958b\u59cb<\/a><\/h4>\n<p>COVID-19\u306e\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u6642\u306b\u4eee\u60f3\u7a7a\u9593\u306e\u5229\u7528\u304c\u5e83\u304c\u308a\u3001\u30d1\u30f3\u30c7\u30df\u30c3\u30af\u6c88\u9759\u5316\u5f8c\u306b\u73fe\u5b9f\u7a7a\u9593\u3067\u306e\u4f53\u9a13\u4fa1\u5024\u304c\u898b\u76f4\u3055\u308c\u308b\u4e2d\u3001\u73fe\u5b9f\u4e16\u754c\u3068\u4eee\u60f3\u4e16\u754c\u3092\u9ad8\u5ea6\u306b\u878d\u5408\u3055\u305b\u305f\u65b0\u305f\u306a\u4f53\u9a13\u4fa1\u5024\u306e\u5275\u9020\u306b\u671f\u5f85\u304c\u5bc4\u305b\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u5e97\u8217\u3084\u65bd\u8a2d\u306a\u3069\u306e\u73fe\u5b9f\u7a7a\u9593\u306b\u4eee\u60f3\u7a7a\u9593\u3092\u91cd\u306d\u5408\u308f\u305b\u308b\u300cScape\u00ae\u300d\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u306f\u3001\u8fd1\u5e74\u300c\u4f4d\u7f6e\u60c5\u5831\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u300d\u3068\u547c\u3070\u308c\u3001\u30c7\u30d0\u30a4\u30b9\u3084XR\uff08\u62e1\u5f35\u73fe\u5b9f\uff09\u6280\u8853\u306e\u9032\u5316\u306b\u3088\u308a\u3001\u3088\u308a\u9ad8\u5ea6\u306a\u4f53\u9a13\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u63d0\u4f9b\u304c\u53ef\u80fd\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30cf\u30fc\u30c9\u30fb\u30bd\u30d5\u30c8\u306e\u9700\u8981\u3082\u9ad8\u307e\u3063\u3066\u304a\u308a\u3001\u4eca\u5f8c\u306e\u5e02\u5834\u62e1\u5927\u304c\u671f\u5f85\u3055\u308c\u308b\u5206\u91ce\u3002\u30a2\u30d0\u30eb\u306f\u3001500m2\u306e20\u500d\u300110,000m2\u306e\u4eee\u60f3\u7a7a\u9593\u3092\u4f53\u9a13\u3067\u304d\u308b\u300c\u7a7a\u9593\u62e1\u5f35\u6280\u8853\u300d\u306718\u4ef6\u306e\u95a2\u9023\u7279\u8a31\u3092\u4fdd\u6709\u3002<\/p>\n<p>\u4ee3\u8868\u7684\u306a\u7279\u8a31\u3068\u3057\u3066\u306f\u3001\u4eee\u60f3\u7a7a\u9593\u5185\u306e\u30a8\u30ec\u30d9\u30fc\u30bf\u30fc\u3084\u30e0\u30fc\u30d3\u30f3\u30b0\u30d1\u30cd\u30eb\u3092\u5229\u7528\u3057\u3066\u3001\u73fe\u5b9f\u4e16\u754c\u306e\u6765\u5834\u8005\u304c\u5b9f\u969b\u306b\u306f\u79fb\u52d5\u3057\u3066\u3044\u306a\u3044\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u3001\u3042\u305f\u304b\u3082\u5e83\u5927\u306a\u7a7a\u9593\u3092\u79fb\u52d5\u3057\u3066\u3044\u308b\u304b\u306e\u3088\u3046\u306b\u611f\u3058\u3055\u305b\u308b\u6280\u8853\u304c\u3042\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u4eee\u60f3\u7a7a\u9593\u5185\u3067\u306f\u7570\u306a\u308b\u5834\u6240\u306b\u3044\u3066\u3082\u3001\u73fe\u5b9f\u7a7a\u9593\u5185\u3067\u306f\u540c\u3058\u5834\u6240\u306b\u3044\u308b\u30a2\u30d0\u30bf\u30fc\u306e\u8868\u60c5\u3092\u5909\u3048\u308b\u3053\u3068\u3067\u3001\u6765\u5834\u8005\u540c\u58eb\u306e\u885d\u7a81\u3092\u9632\u3050\u6280\u8853\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u672c\u7279\u8a31\u306b\u57fa\u3065\u304f\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u300cScape\u00ae\u300d\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u9650\u3089\u308c\u305f\u73fe\u5b9f\u7a7a\u9593\u3092\u4eee\u60f3\u7a7a\u9593\u306b\u62e1\u5f35\u3057\u305f\u308a\u3001\u4f1a\u8b70\u5ba4\u306e\u3088\u3046\u306a\u7269\u7406\u7684\u306b\u4f53\u9a13\u3059\u308b\u3053\u3068\u304c\u96e3\u3057\u3044\u7a7a\u9593\u3067\u3042\u3063\u3066\u3082\u3001\u4eee\u60f3\u7a7a\u9593\u4e0a\u306b\u5e83\u5927\u3067\u8907\u96d1\u306a\u69cb\u9020\u7269\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u300cScape\u00ae\u300d\u306f\u3001\u73fe\u5b9f\u7a7a\u9593\u3067\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u304c\u4eee\u60f3\u7a7a\u9593\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u4ed5\u7d44\u307f\u3084\u3001\u4eee\u60f3\u7a7a\u9593\u5185\u3067\u64ae\u5f71\u3057\u305f\u5199\u771f\u3092\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u306b\u4fdd\u5b58\u3057\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u4e0a\u3067\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u3001\u4f53\u9a13\u3084\u611f\u60f3\u3092\u5171\u6709\u3067\u304d\u308b\u6a5f\u80fd\u3082\u5099\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u4f01\u696d\u306b\u3068\u3063\u3066\u306f\u3001\u65e2\u5b58\u65bd\u8a2d\u3092\u6d3b\u7528\u3057\u305f\u30c6\u30fc\u30de\u30d1\u30fc\u30af\u3065\u304f\u308a\u3084\u3001\u5c55\u793a\u4f1a\u306a\u3069\u306e\u9650\u3089\u308c\u305f\u30b9\u30da\u30fc\u30b9\u3067\u3082\u69d8\u3005\u306a\u4f53\u9a13\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u6b21\u4e16\u4ee3\u306e\u30a8\u30f3\u30bf\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u3092\u4f4e\u30b3\u30b9\u30c8\u3067\u5c0e\u5165\u3067\u304d\u3001\u9650\u3089\u308c\u305f\u30b9\u30da\u30fc\u30b9\u3092\u53ce\u76ca\u6e90\u306b\u3067\u304d\u308b\u306a\u3069\u3001\u30e1\u30c7\u30a3\u30a2\u3084\u30a8\u30f3\u30bf\u30c6\u30a4\u30f3\u30e1\u30f3\u30c8\u4f01\u696d\u306eIP\u3092\u6d3b\u7528\u3057\u305f\u65b0\u305f\u306a\u30d3\u30b8\u30cd\u30b9\u3068\u3057\u3066\u3082\u6d3b\u7528\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><strong>\u30bd\u30fc\u30b9 <a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000023.000053239.html\">PR\u30bf\u30a4\u30e0\u30ba<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>ABAL Inc. has obtained a patent for its unique spatial expansion technology and has already launched Scape\u00ae. On June 1st, the company entered into a strategic partnership with Dentsu Inc. We will develop the location-based entertainment market by utilizing Scape\u00ae, a next-generation entertainment platform that provides a highly immersive experience by overlaying real spaces such as stores and facilities with virtual spaces. By combining Dentsu&#8217;s marketing support know-how and creativity cultivated in a variety of industries with ABAL&#8217;s technological capabilities, we will provide unique experiences through Scape\u00ae while leveraging the IP (intellectual property) and content owned by companies to support the transformation of existing facilities into theme parks and business [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":16309,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,211,190,92,237,206],"tags":[5528,308,571,5527,5529],"ppma_author":[205],"class_list":{"0":"post-16279","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-apac","8":"category-japan","9":"category-marketing","10":"category-martech","11":"category-news","12":"category-regional","13":"tag-abal","14":"tag-dentsu","15":"tag-marketing","16":"tag-scape","17":"tag-xr-technology"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ABAL and Dentsu Team Up to Deliver Scape Virtual Experiences<\/title>\n<meta name=\"description\" content=\"ABAL partners with Dentsu to offer immersive virtual experiences using its patented spatial expansion technology and the Scape\u00ae platform.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/abal-and-dentsu-to-offer-virtual-experiences-with-scape\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ABAL and Dentsu Team Up to Deliver Scape Virtual Experiences\" \/>\n<meta property=\"og:description\" content=\"ABAL partners with Dentsu to offer immersive virtual experiences using its patented spatial 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