{"id":15898,"date":"2025-06-13T12:46:25","date_gmt":"2025-06-13T12:46:25","guid":{"rendered":"https:\/\/itbusinesstoday.com\/?p=15898"},"modified":"2025-06-13T13:11:46","modified_gmt":"2025-06-13T13:11:46","slug":"salesforce-unveils-marketing-cloud-next-to-end-one-way-ads","status":"publish","type":"post","link":"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/salesforce-unveils-marketing-cloud-next-to-end-one-way-ads\/","title":{"rendered":"\u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u3001\u4e00\u65b9\u901a\u884c\u5e83\u544a\u3092\u306a\u304f\u3059\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30af\u30e9\u30a6\u30c9\u3092\u767a\u8868"},"content":{"rendered":"

Salesforce\u306fMarketing Cloud Next\u3092\u767a\u8868\u3057\u307e\u3057\u305f\u3002\u3053\u306e\u30a2\u30c3\u30d7\u30b0\u30ec\u30fc\u30c9\u306f\u3001\u4e00\u65b9\u901a\u884c\u306e\u300c\u8fd4\u4fe1\u4e0d\u8981\u300d\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u6b62\u3081\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u65b0\u3057\u3044\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001Salesforce Platform\u4e0a\u306b\u69cb\u7bc9\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u65b0\u3057\u3044\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306f\u3001Salesforce Platform\u4e0a\u306b\u69cb\u7bc9\u3055\u308c\u3001\u3059\u3079\u3066\u306e\u30c1\u30e3\u30cd\u30eb\u3067\u30c0\u30a4\u30ca\u30df\u30c3\u30af\u306a\u53cc\u65b9\u5411\u306e\u9867\u5ba2\u5bfe\u5fdc\u3092\u63d0\u4f9b\u3059\u308b\u81ea\u5f8b\u578bAI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u3092\u5099\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u3089\u306e\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u30e6\u30fc\u30b6\u30fc\u3068\u5bfe\u8a71\u3057\u3001\u8907\u96d1\u306a\u30bf\u30b9\u30af\u3082\u7ba1\u7406\u3057\u307e\u3059\u3002\u5f7c\u3089\u306f\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3057\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u6700\u9069\u5316\u3057\u3001\u500b\u4eba\u7684\u306b\u63a5\u89e6\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306a\u3053\u3068\u3092\u3059\u3079\u3066\u81ea\u5206\u3067\u884c\u3044\u3001\u5927\u898f\u6a21\u306b\u51e6\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n

Marketing Cloud Next\u306f \"\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u578b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0 \"\u306e\u305f\u3081\u306b\u8a2d\u8a08\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001AI\u3092\u5f8c\u304b\u3089\u8ffd\u52a0\u3059\u308b\u5f93\u6765\u306e\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u306f\u7570\u306a\u308a\u307e\u3059\u3002\u3053\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3088\u308a\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u306f\u3001\u30ea\u30b9\u30af\u306e\u3042\u308b\u9867\u5ba2\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u306a\u3069\u306e\u6226\u7565\u7684\u76ee\u6a19\u3092\u8a2d\u5b9a\u3067\u304d\u307e\u3059\u3002\u4e00\u65b9\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u306f\u3001\u30bb\u30fc\u30eb\u30b9\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u30b3\u30de\u30fc\u30b9\u306a\u3069\u306e\u90e8\u9580\u3092\u6a2a\u65ad\u3057\u3066\u3001\u72ec\u81ea\u306b\u5b9f\u884c\u3092\u51e6\u7406\u3057\u307e\u3059\u3002<\/p>\n

\u3053\u3061\u3089\u3082\u304a\u8aad\u307f\u304f\u3060\u3055\u3044\uff1a SALES GO\u304c6\u51045,000\u4e07\u5186\u3092\u8abf\u9054\u3001\u8cc7\u91d1\u8abf\u9054\u7dcf\u984d\u306f11\u51048,000\u4e07\u5186\u306b<\/a><\/h4>\n

\u3053\u306e\u30ea\u30ea\u30fc\u30b9\u306f\u3001\u696d\u754c\u306e\u91cd\u8981\u306a\u554f\u984c\u3092\u6d6e\u304d\u5f6b\u308a\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u591a\u304f\u306e\u30de\u30fc\u30b1\u30bf\u30fc\u304cAI\u3092\u8a66\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u5b9f\u969b\u306b\u7d50\u679c\u3092\u51fa\u3057\u3066\u3044\u308b\u4eba\u306f\u307b\u3068\u3093\u3069\u3044\u307e\u305b\u3093\u3002\u9867\u5ba2\u304c\u3088\u308a\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30b9\u30e0\u30fc\u30ba\u306a\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u6c42\u3081\u308b\u4e2d\u3001Marketing Cloud Next\u306e\u767b\u5834\u3067\u3059\u3002Marketing Cloud Next\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u304c\u3055\u307e\u3056\u307e\u306a\u30c4\u30fc\u30eb\u3092\u4f7f\u3044\u3053\u306a\u3059\u3053\u3068\u304b\u3089\u3001\u4e00\u8cab\u6027\u306e\u3042\u308b\u5f37\u529b\u306a\u9867\u5ba2\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u3092\u652f\u63f4\u3057\u307e\u3059\u3002 \u30bb\u30fc\u30eb\u30b9\u30d5\u30a9\u30fc\u30b9\u00a0<\/a>\u306f\u3001\u3088\u308a\u30b9\u30de\u30fc\u30c8\u3067\u3001\u30b3\u30cd\u30af\u30c6\u30c3\u30c9\u3067\u3001\u81ea\u7d66\u81ea\u8db3\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u306b\u91cd\u70b9\u3092\u79fb\u3057\u3066\u3044\u307e\u3059\u3002<\/p>","protected":false},"excerpt":{"rendered":"

Salesforce has launched Marketing Cloud Next. This upgrade aims to stop one-way, \u201cdo-not-reply\u201d marketing. This new solution is built on the Salesforce Platform. It features autonomous AI agents that provide dynamic, two-way customer interactions across all channels. These agents talk with users and also manage complex tasks. They can create campaigns, optimize performance, and reach out personally. They do all this on their own and can handle it on a large scale. Marketing Cloud Next is designed for \u201cagentic marketing.\u201d This sets it apart from traditional platforms that add AI later.\u201d This approach lets marketers set strategic goals, such as boosting loyalty among at-risk customers. Meanwhile, AI agents handle execution […]<\/p>\n","protected":false},"author":7,"featured_media":15935,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"wprm-recipe-roundup-name":"","wprm-recipe-roundup-description":"","postBodyCss":"","postBodyMargin":[],"postBodyPadding":[],"postBodyBackground":{"backgroundType":"classic","gradient":""},"footnotes":""},"categories":[208,211,190,92,237,1838,206],"tags":[1323,5350,5351,5352,470],"ppma_author":[572],"class_list":{"0":"post-15898","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-apac","8":"category-japan","9":"category-marketing","10":"category-martech","11":"category-news","12":"category-quick-reads","13":"category-regional","14":"tag-ai-agents","15":"tag-ai-marketing-solution","16":"tag-marketing-cloud","17":"tag-one-way-marketing","18":"tag-salesforce"},"yoast_head":"\nSalesforce Launches Marketing Cloud Next<\/title>\n<meta name=\"description\" content=\"Salesforce launches Marketing Cloud Next, using AI agents to replace one-way messages with two-way engagement, automated marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/itbusinesstoday.com\/ja\/martech\/marketing\/salesforce-unveils-marketing-cloud-next-to-end-one-way-ads\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Salesforce Launches Marketing Cloud Next\" \/>\n<meta property=\"og:description\" content=\"Salesforce launches Marketing Cloud Next, using AI agents to replace one-way messages with two-way engagement, automated marketing.\" \/>\n<meta property=\"og:url\" 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